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Workplace Wellness Isn’t Just for Big Corporations. Here’s How Small Businesses Can Build a Culture of Health. – Entrepreneur
Naps, salads, open dialogue and leading by example are great places to start, says a leading workplace wellness researcher
January30, 202011 min read
Opinions expressed by Entrepreneur contributors are their own.
Over the past decade, wellness has ballooned into a $4.2 trillion business. In the crowded marketplace of self-improvement, hardcore health innovations jostle with softcore supplements in the jade egg domain. Meanwhile, hustle culture has spawned a kind of work worship that has many people burning out and questioning how much they should really expect to get from (or give to) their jobs. In the midst of all this, workplace wellness is on the rise; more than 80 percent of large companies and 50 percent of small companies have implemented such programs. Despite their pervasiveness, big questions linger over what, exactly, works.
Thats something that Dr. Ron Goetzel has devoted his career to studying. Goetzel is a senior scientist and director of the Institute for Health and Productivity Studies at Johns Hopkins, as well as VP of applied research for IBM Watson Health. He says the first idea worth considering is how we think about what works. Traditionally, the measurement for success has been return on investment (ROI), or what a company saves on lowered healthcare costs and reduced absenteeism given how much theyve invested in wellness initiatives. Goetzel does plenty of these analyses. Since 1994, hes run The Health Project, which gives a yearly award to companies with demonstrably effective wellness initiatives. He led a recent study showing that over a 14-year period, a portfolio of 26 of these companies significantly outperformed the S&P 500. The 26 companies that truly invested in wellness delivered a stock return of 325 percent, versus the S&P 500s 105 percent. Data suggests that wellness programs done right do, in fact, pay dividends.
Even so, Goetzel says that more and more researchers in his line of work are considering something called value on investment (VOI) over ROI. It's hard to put a dollar value on happiness and motivation, on attraction and retention of talent, he says. So a lot of companies are now thinking about value on investment. If theyre spending money, and keeping people healthy not just physically but mentally, socially, financially, intellectually, spiritually whats the value? Often the number one thing companies care about is engagement. You know, are people coming to work and loving their job, their coworkers, their boss? And ultimately, am I lowering health care costs?
Its notable that in America, 60 percent of people say their jobs are bad or mediocre, yet most do have a job (many people have more than one). Employment is at an all time low, but rates of suicide, depression and addiction are climbing. It stands to reason that if Americans are going to work, thats one place wellness initiatives can reach them. As Goetzel told CNBC last year, The younger workforce is beginning to ask for how their company is socially responsible, and this is one other element of that. How you treat the health of workers and the footprint in the community, and handprint on the community, has quite a bit of impact on reputation and consumer confidence, and it will become much more important.
So workplace wellness initiatives arent just hot air. But for an entrepreneur starting out, or a small business owner looking to scale, it can be difficult to know where to start. What, in the vast array of wellness offerings, is worth the expense? Dr. Goetzel offers some suggestions for thinking about how to integrate health and wellness into your business.
Offering health insurance is only the first step. Wellness initiatives that actually work dont conceptualize their plans as a program or classify a package of offerings and perks as distinct from the actual job. They view wellness as intrinsic to the company culture. You cant expect people to get healthy when you mandate unreasonable hours or excessive levels of output. You cant simply offer employees one-time health assessments and leave it at that. And you cant just pay for a health plan and direct employees to the website, to navigate on their own. Goetzel says that if you actually want healthy employees, you have to consider every aspect of their well-being: physical, emotional, intellectual, financial, social, spiritual. (He clarifies: Spiritual to some people means religion, but to others it means having a sense of purpose or mission in life and asking, Can all aspects of my life align with that mission?). Goetzel says its easiest to think of structuring wellness initiatives into three broad categories: policies, programs and environmental supports.
To create a comprehensive culture of health, policies function as guidelines, like flexible scheduling and parental leave, or feedback processes that give workers a sense of agency. Programs are optional perks like financial incentives for health goals or even classes (cooking, exercise, tech tutoring, etc.) and professional services offered (nutritionists, chronic disease specialists, financial advisors, etc.). And environment refers to the effort made by an employer to surround workers with healthy options: water versus soda, stairs versus elevators, natural light versus artificial light and so forth.
It starts at the top. Leadership commitment is the first step in taking a culture of wellness from theory to reality. And one of the biggest ways a boss can foster a healthy culture is by encouraging workers quality of life outside of work. If the leader is sending emails at 4:00 in the morning, saying, I need you to do this by 6:00 a.m., thats not good, Goetzel says. Whereas I know its true for me that when a boss walks around the office at 6pm and says, Hey everybody, 6:00 go home to your family, go home to your friends, get out of here. If you need to show up tomorrow morning bright and early to finish this, that's fine. Do your work. But right now it's your time. A boss who sets that kind of tone makes a difference.
Communication is absolutely essential in making sure that health initiatives are well-received and helping who theyre intended to help. For small businesses in particular, Goetzel recommends simply asking employees what they need. The first thing you want to do is get baseline data, he says. Figure out what you and your workers would like to know about. Is it how to prepare healthy meals? Is it how to get a good workout? Is it how to manage your stress, how to meditate? Do they want yoga sessions or do they want aerobic exercise? So before you even introduce a program, go around, talk to people individually, in groups, or even in surveys. Then that can be the foundation for: Here's what we heard from you. Here's how we're going to respond to that. And here are the steps we can take.
To that point, Goetzel advises not to stop communicating and evaluating, by whatever means you can. With small companies, quite honestly, they can't afford big studies. You know, we do a lot of very large studies for large companies. But just having qualitative data What do you think of the program? How satisfied are you with its offering? What would you change? Does it improve your morale? Does it improve your satisfaction working here? You know, if you had another job offer tomorrow, would you take it? Those kinds of questions, I think, are meaningful.
Environmental influences can have a sizeable impact on peoples moods and decisions. A healthy workplace is made up of lots of small choices. Obvious policies are things like no smoking, Goetzel says. But having healthy food choices in the cafeteria and at company gatherings in fact, making them less expensive than the unhealthy choices is really important. One company I went to had a salad bar sitting right at the entrance of their cafeteria, and it looked delicious. You want a hamburger or cheeseburger? Well, you've got to go to the grill and wait 30 minutes for them to prepare for you. Do you have cookies at the checkout counter or fresh apples? Is it easier to get a water than a Coke?
Giving people space and permission to move around is another of Goetzels suggestions. If you have an outdoor campus, walking trails are fantastic. If you only have indoor space, treadmills are great. If you have stairs, Goetzel recommends making them more attractive. Instead of having people go up and down elevators all day, open up some stairs and make them inviting with carpeting and paintings and music, he says.
Some of the most famous workplace environments are in Silicon Valley. But Goetzel says he doesnt usually point to the big tech companies as beacons of true corporate wellness because the point of the perks is often to keep people at work longer and thats a mentality we need to move away from.
I visited Google and, you know, it's like Disneyland, he said. It's paradise. They've got massages and fitness centers with classes going on all the time. Theyve got bicycle rides. They have free food, smoothies. But people also work their asses off largely because they're brilliant and they love doing it. But eventually it does burn them out.
Still, there is one buzzy workplace trend that Goetzel approves of: nap rooms. There are now large companies offering napping rooms or meditation rooms for their workers, and Im a big proponent. Taking a 30-minute break absolutely makes sense, especially in safety-sensitive occupations like medicine or transportation. But even for a stockbroker or a journalist, you know, a half hour break is probably going to boost your productivity. He reiterates, however, that sanctioning naps shouldnt be contingent on workers getting in at 6 a.m. and leaving at 9 p.m. You have to give people a sense of work-life balance.
Theres an endless variety of health services that you could offer to your employees to build a wellness culture. But Goetzel says you cant just cobble together a network of outside vendors e.g. lifestyle coaches, financial advisers, nurse lines, disability managers, conflict negotiation experts, workers compensation specialists and so on and then walk away. Disparate vendors can easily overlap in their services or fail to see the larger organizational problems at the root of the symptoms theyre treating.
If you decide to hire an all-inclusive health plan provider, make sure they bring the receipts. My advice would be to go to a player out there who has a track record, says Goetzel. Theyve been around, have good references. Can they actually show data that they've made a difference? They can have the most beautiful brochures, but that just means they have a great marketing department. If nobody's using your service and if nobody's actually getting any healthier, why bother?
Once youve chosen a provider, Goetzel says, thats just the beginning of the journey. For small companies, I would go to the health plan first, he says, but know that they're going to be, quite honestly, very superficial and transactional and they may not know what is needed for your particular company. You have to keep skin in the game. You can't just hand off to a vendor, whether it's a health plan or anybody else, and say, Make my people healthy. You cant say, Call me when you're done.
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Workplace Wellness Isn't Just for Big Corporations. Here's How Small Businesses Can Build a Culture of Health. - Entrepreneur
Our wildlife need a helping hand – Sunshine Coast Daily
THROUGH the summer months we have had, hot firestorms have been destroying everything in their path.
Our wildlife have been hit hard and some animals are heading towards the extinction list.
This is hard to grasp.
While Queensland has probably not suffered the worst, like our southern cousins, our wildlife hospitals have been working overtime and the world has been touched by the plights of our animal friends.
Seth McFarlane, creator of TV animated comedy Family Guy, donated $1 million to the Australia Zoo Animal Hospital.
If you would like to volunteer your time, it would be appreciated. Call 5441 6200.
Zonta Blackall Range
ZONTA Blackall Range members have started the year off on a productive note.
With monthly meetings, the club discusses ways members can make a positive difference in womens lives around the Sunshine Coast.
This month the Zontarians have remembered pilot Amelia Earhart, who died while flying, as an early member of the New York Buffalo Zontas.
If you have any ideas or projects that may need some input from professional people, get in touch with the Zonta women.
Also keep an eye out for the club signs when you are around the hinterland and know what they stand for. It means someone will advocate for you if you are in need.
If you would like to find out more about the Blackall Range Zonta Group, email public relations at julie@edenlodge.com.au
Refugee network
BRASS the Brisbane Refugee and Asylum Seeker Network meets today, January 31, from 10am to noon at Justice Place in Abingdon St, Woolloongabba.
If you have any information to share, send it through to Brass.comms@gmail.com
If you have a community interest in the Refugee Alternatives Conference, get in touch with conference@refugeecouncil.org.au
There will be events throughout the year starting with a conference at Queensland University of Technology, discussing topics surrounding refugees joining our communities.
If you are a community member who feels there is something you can contribute to this group, get in touch.
Garden tour
YANDINA Community Gardens is hosting a garden tour tomorrow, February 1.
Head along and check out the many plants, trees and work being done.
Visit http://www.yandinacommunitygardens.com.au for more information.
Country dance
JOIN in the Scottish Country Dance at Maleny Presbyterian Church on February 10 from 7pm.
Supper will be provided.
Turn up and have a go: the first time is free to try.
Head along with or without a partner.
Heart health
THE Heart Foundation has recognised that it has been a rough start to the year for many.
Here are some tips to help you get off to a great 2020:
The Sunshine Coast Council has kicked off exercise programs this week. Look at the council website for details.
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Our wildlife need a helping hand - Sunshine Coast Daily
Surviving the era of unlimited distraction – University of California
Stress, distraction, unhealthy use of technology and rising rates of mental illness life is increasingly tough for teenagers today, and educating them is a challenge at best.
But researchers at UC Santa Barbara have found success in a new program to address those four themes, which stand out as struggles for the majority of high school students in the United States.
A new, evidence-based, online course that provides students with personalized attention training is being developed at the Center for Mindfulness & Human Potential (CMHP), part of the universitys Department of Psychological and Brain Sciences. The course teaches students to focus their minds and manage their emotions so they can succeed academically.
Twenty-five high schools around the country are currently using the course.
We are quite encouraged by the enthusiasm that our program has received from both students and teachers. We are also heartened by preliminary findings of benefits for students who participate in the program, said Jonathan Schooler, CMHP director and a professor of psychology.
In one study, published in the journal Education Sciences, the researchers surveyed 190 high school students before and after they completed the 22-day course. They found that students improved their ability to manage stress and regulate emotions. The study also revealed that students came to view their ability to focus as a trainable skill, and they felt more motivated and confident to train this ability. We found that among the 82% of students who initially reported paying attention in class less than they felt they should, classroom focus significantly improved following our intervention, Schooler said.
Teachers everywhere are reporting that its increasingly hard to get students to actually pay attention, noted Michael Mrazek, CMHP research director. Weve interviewed more than 200 high school teachers and principals over the last two years to understand their biggest challenges as well as their perspective about current challenges for teens. Theres a palpable sense of concern around increasing distraction, stress and mental illness. Individually, those are each distinct and important problems. Yet a lot of research has shown that mindfulness-based attention training is an elegant solution that can help address each of those issues. Thats why were so excited about finding the most effective way to bring this training into high school settings.
The project is primarily funded by a development and innovation grant from the Institute of Education Sciences, the research arm of the U.S. Department of Education. The goal of the grant is to use empirical research to iteratively refine a digital course that can ultimately scale to provide evidence-based training to millions of high school students in the United States. The online course includes not only four 12-minute lessons and daily 4-minute exercises for students, but also a teacher interface that makes it easy for teachers to enroll students and monitor their progress.
We deliberately designed this resource so that teachers dont need to become topic experts to be able to share attention training with their students, Mrazek said. When a teacher creates an account, they get access to facilitator training as well as their own personalized 22-day course. Time is a precious resource for teachers, so the course is largely plug-and-play.
Music plays an important role in most of the daily exercises. As Alissa Mrazek, a senior postdoctoral research fellow in the Department of Psychology and Brain Sciences, explained, the researchers have partnered with dozens of famous musicians to create training exercises for students. Students learn to focus their attention by listening deeply to music that is personalized to their preferred genre. We ask students to try to keep their attention focused on the sounds they hear, she explained. Then when distractions arise, as they inevitably do, its an opportunity to practice letting go of that distraction and coming back to the music.
Keeping the students engaged in the lessons is critical but also challenging, noted Michael Mrazek. Were constantly striving to use all of the best practices from educational psychology that optimize learning, and to implement them in fast-paced videos that resonate with a teenage audience, he said. Its a delicate balance, and its forced us to develop a unique style that can both captivate and educate.
I was skeptical initially, just because I thought that pairing a digital format with mindfulness is kind of antithetical, that digital programs are really one of the largest distractions for our teens, said Gabriel Villegas, a teacher at Central Coast New Tech High School in Nipomo, which uses the course. The program soon won him over. I tried it with some of our students, and they loved the music options that were chosen and they loved the lessons.
In Santa Barbara, San Marcos High School teacher Jeffrey Bailey is also a fan. The feedback that I got from the students was that they felt, especially when they had a stressful day, the program helped them to recalibrate and refocus, as well as to be able to notice their emotions a little bit more without judging themselves.
Each exercise is designed to help students achieve a mental state of calm and focus. What weve heard from students and seen in some of our data is that these 4-minute exercises give students an immediate way to relax, Alissa Mrazek said. Weve also had teachers say that when they start class with an exercise, students are suddenly more present and receptive to learning because theyve let go of some of the anxiety that they had before class.
The exercises help you relax in the moment, she continued, but they also train underlying skills that can be used to regulate your focus anytime you start getting worked up about something.
The program is designed to be a tier-one universal intervention that can teach preventative techniques to every single student in a high school, Alissa Mrazek said. All students experience stress and emotional challenges, and they all need access to evidence-based tools that help them understand and care for their own minds.
Noted Villegas, I think there is a movement in schools to be teaching the whole child, kind of a more holistic style instead of just academics. Were realizing that hasnt worked very well with all of the anxiety, depression and suicide rates.
But how would training your focus improve your mental health? Most people think about attention in terms of how long you can concentrate, but its much more than that, Michael Mrazek explained. Attention is a fundamental cognitive capacity that works like a spotlight, influencing what you actually experience in any given moment. If you train that fundamental skill, it not only allows you to focus better on a test but also gives you much more influence over how you relate to your entire inner world.
I'm so excited about this project, he continued. What were trying to accomplish is very challenging, but all of my life I wanted to do something that really makes a difference in the world. When we were awarded this grant it was the first time I felt like we had a genuine opportunity to do it.
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Surviving the era of unlimited distraction - University of California
Apple Launches Apple Watch Connected Where Gyms Offer Incentives – TechShout!
Recent generations of the Apple Watch have worked to bridge the gap between sophisticated workout detection and the GymKit application. While the company is expanding into the fitness world, Apples new program will further incorporate the Apple Watch into the gym experience. This is a move that shows their ambitions to move further into the health sector. Apple Watch Connected offers incentives like credits towards membership costs to those who track their exercise. These gyms are committed to offering iOS and Apple Watch and launching a reward program called Earn with Watch. The company hopes that this program will entice users to use the watch to meet their fitness goals.
Launching a new membership that allows members to earn gift cards from Apple, Nike, and other brands. Orangetheory hopes this will bring new customers in. According to MoneyPug, a site used to find mobile phone deals, Basecamp is rolling out a new kind of membership that allows members to earn back the cost of an Apple Watch, the price is initially built into the membership by attending three classes a week. The YMCA allows you to learn earn donations to fund community programs. Finally, Crunch lets you earn money to put toward your monthly membership.
This app allows you to track your statistics, see what classes the gym offers. Basically the app tracks how much you work out and provides the information to you through the app, which you then show to the gym. Anyone who can join the program for free as long as the gym offers specific perks to the members, the GymKit allows your Apple Watch to receive more accurate data on your indoor workouts by syncing them with Bluetooth.
It is designed to bridge the gap between working out in the gym and outside of the gym. Those who participate in the program dont actually have to work out in the gym, any form of exercise will gain rewards toward your goals. The gym partners are launching on a small scale before offering it to more locations. Some are offering these incentives at specific locations before expanding to their other locations.
Apple has emerged as the leader in the fitness industry with wearable technology according to the International Data Corporation reports that Apple held the position in terms of market share toward the end of 2019. The launch of the Apple Watch Connected shows that the companys strategy has gradually become one of the most important products as revenue from its wearable technologies. Although it likely wont have a major impact on Apples sales, its smartwatch users utilize the fitness incentives are an effort to undermine their competitors. It gives Apple a way to boost its services.
Using the Apple Watch to motivate you to exercise is a good way to not just get you in the gym but to work out more in general. This is not just for the perks that gyms will offer you, the program offers a way to track your progress and see your statistics. This alone will motivate and inspire you to exercise more. Whether you are extremely fit or need to lose a lot of weight, Apple offers a way to see how many calories you are burning.
With the Apple Watch Connected program, the company hopes to beat out the competition and entice new users with their fitness apps and capabilities. It can be a great way to motivate yourself to exercise and make it fun.
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Apple Launches Apple Watch Connected Where Gyms Offer Incentives - TechShout!
HEALTH AND FITNESS: No pain, no gain? | Features – Aiken Standard
If you exercise, especially if you lift weights, you have probably heard the adage, No pain, no gain. This may serve as motivation for some people, but the belief that exercise results in pain might be a good reason not to work out for others. If you are one of those people, you should know that the idea that exercise should hurt is simply wrong muscle pain during or following exercise usually suggests an injury. However, some muscle soreness is unavoidable, especially if you are new to exercise.
This soreness is called DOMS delayed onset muscle soreness and it typically occurs 24 to 48 hours after exercise. It can range from a mild reminder that you worked out to more severe soreness, weakness and tenderness. DOMS can occur after any type of exercise but is more common following weight training, especially if it is your first session or after a particularly intense workout.
A common belief is that lactic acid build-up in the muscle causes muscle soreness. This is based on the fact that during intense exercise like weight training the muscles make energy for contraction anaerobically (without oxygen), which leads to lactate production. This is in contrast to aerobic exercises like walking or jogging that produce energy using oxygen, with little lactate build-up. This belief that lactate causes DOMS has been shown to be false since any lactate that is produced during exercise is cleared shortly after you finish, long before muscle soreness begins.
So, what causes DOMS? It turns out that strenuous exercise leads to microscopic tears in the muscle, which leads to inflammation and soreness. This sounds bad, but the muscle damage is an important step in the muscle getting bigger and stronger. Your muscles are made up of protein filaments that shorten, leading to a contraction. When you lift weights, your muscles respond by creating more protein filaments, allowing you to generate more force and causing the muscle to grow in size, called hypertrophy. The mechanism that leads to creating more muscle protein is stimulated by the damage that occurs during exercise. Without that stimulus, muscle growth wouldnt occur. This is why weight training programs call for increasing the resistance over time to overload the muscle. Without increasing the weight, you wouldnt get much stronger.
While the muscle adaptations that are associated with DOMS are beneficial, you may wish to avoid or limit the soreness aspect. You can do this by beginning your exercise program slowly. Resist the temptation to do too much too soon! Build up your time and intensity slowly over several weeks and start weight training with lighter weights. Remember, your goal is to begin an exercise program that you will sustain. Many people have quit working out because they started off with exercise that was too intense. While your goal should be to exercise every day, there is nothing wrong with taking a day off between workouts early on.
If you do experience DOMS you may be tempted to try an over-the-counter pain reliever and rest those muscles until the soreness subsides. A better approach is to perform light movement and stretching with the affected muscles. If the soreness isnt too severe, you can still exercise, but keep the intensity low. Weight training sessions should be scheduled a few days apart to allow for muscle recovery, but aerobic exercise can usually be done every day. If your arms are sore from lifting weights, you can always do exercise with your legs!
Brian Parr, Ph.D., is an associate professor in the Department of Exercise and Sports Science at USC Aiken where he teaches courses in exercise physiology, nutrition and health behavior. You can learn more about this and other health and fitness topics at http://drparrsays.com or on Twitter @drparrsays.
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HEALTH AND FITNESS: No pain, no gain? | Features - Aiken Standard
Getting healthy or staying healthy: You might be missing out on these health insurance benefits – Williamsburg Yorktown Daily
(WYDaily file photo/Courtesy of Pexels)
If youre still holding on to that fitness resolution at this point in January then theres a good chance youre in it for the long haul but you could be missing something that would make it a little easier.
A lot of people may not know it but most medical insurance providers offer services for their clients to hone in on their fitness goals, including exercise classes, nutrition counseling, and gym discounts, saidTerrina Thomas, director of health and preventive services for Optima Health and Sentara Healthcare.
Offering a range of preventative services aligns with Sentaras goal to meet people where theyre at by ensuring theres something for everyone but Thomas said the benefits arent unique to the regional health system as most health insurance companies have the same design.
The bottom line strategy: healthy and fit clients also make fewer claims and expenses for insurance companies.
It helps save costs for everyone, she said. If you take care of yourself with preventative measures that your insurance company coversthatll help catch things early so youre not having to spend as much and the insurance company can support, and also not spend that money too, and its just helpful for everyone in the long run.
The benefits also work in favor of employers who pay their claims for their employees, Thomas said.
Tobacco cessation, movement tracking, and diabetes prevention are just a few examples of the programs offered as a means to help people stay ahead of cardiovascular and cancer risks.
And rather than just pushing going to the gym and eating broccoli, Thomas said the company also uses education so theyre [clients] more empowered to make a better decision around those kinds of services for themselves and their families in the long run.
Optima Health members have the privilege of discounts at partner gyms but Thomas added anyone whos curious about exercise programs ranging from Tai Chi to chair yoga (for those with mobility restrictions) can gain access to free introductory courses through the companys mobile app or website.
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Getting healthy or staying healthy: You might be missing out on these health insurance benefits - Williamsburg Yorktown Daily
"Smart Gym" That Uses Artificial Intelligence to Open in Franklin – Williamson Source
Exercise Coach, a high-tech fitness smart-gym which mainly relies on artificial intelligence vs traditional equipment, will open in Franklin at 1909 Mallory Lane, Suite 106.
The opening date is set for Feb 4th.
For owner Wil Soles, of Nolensville, this is his first Exercise Coach and he has plans to open locations in Belle Meade and/or Nolensville within the next three years.
This will be the fourth Exercise Coach to open in Tennessee. Exercise Coach has locations in Brentwood (241 Wilson Pike Circle), Collierville and Germantown.
Outfitted with high-tech computerized machines instead of traditional equipment, The Exercise Coach offers highly personalized programs optimized for efficiency, resulting in only two 20-minute workouts per week that cant be matched in effectiveness with even seven days a week of traditional activity-based exercise. The national franchise offers a unique, comprehensive approach to fitness designed to be the perfect fit for anyone, regardless of current fitness levels. The Exercise Coach combines bio-adaptive exercise technology with the guidance and encouragement of certified coaches. The studios create a dynamic exercise experience that blends personalized strength and interval cardio training in each session.
Soles, age 53, spent 31 years in various leadership roles for insurance companies. He ventured into the health and wellness arena when he took a position at Nashville-based Healthways (now part of Sharecare). Most of his career experience has been in sales, customer satisfaction and corporate training. Soles said he chose to open an Exercise Coach franchise so that he could immerse himself in an environment that provides a phenomenal service to a virtually untapped market.
I started off by looking for a company that would provide a great service to others and a great living for me. What I also found along this journey is the value I get personally from being a customer. Im EXACTLY who The Exercise Coach is looking to help. At 53, Im certainly in the demographic but, more importantly, Im the person who has struggled with weight issues for my entire life. Ive been in traditional gym environments and had success in gaining strength and losing fat. Im also that person who had short-lived success and need something like the The Exercise Coach to make a long-term change in my quality of life. What started out as a business venture has also turned into an investment into my personal health and well-being, Soles said.
More than 120 million Americans say they know they need exercise and wish they participated more. The Exercise Coach uses its technology to capture the more reluctant exercise consumer people who are either too busy to spend a great deal of time at the gym, dislike the gym scene and/or are afraid of injuring themselves. Rather than use their proprietary technology competing with other gyms to court the most athletic people, The Exercise Coach offers privacy, convenience, personalization, efficiency and guidance to change the quality of life for people who are less familiar with fitness successes.
About The Exercise CoachFounded in 2000, The Exercise Coach began franchising in 2011 and currently has approximately 70 studios operating nationwide. In addition, The Exercise Coach began its international expansion in Japan in 2017 and has 25 locations there today. Our goal is to see 250 units open in the U.S. and 100 open in Japan by the end of 2022. Learn more here.
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"Smart Gym" That Uses Artificial Intelligence to Open in Franklin - Williamson Source
Advantages in the neighborhood – Golf Inc.
Although there are resorts, and golf clubs that hold a special significance throughout the country, most rounds of golf are played in the community where golfers live and work. As a small business, the golf course strives to build success from year to year, while working through the many potholes that seem to remain a constant challenge. As a property leader, you watch the numbers daily, as you work to create an experience that more than fits the budget and expectations of your customers. At the same time, you look for ways to attract new golfers as you and your team work hard to add loyalty from every round. Think about your advantages. Really! This post offers up 5 ideas about your property, the locale, and how to nurture the area around your business.
The dream of every golf course manager is to have full membership, a full tee sheet, or a line of golfers out the door, ready to play. Although this post cannot make those guarantees, it can show you ways to bring more of a focus onto your property and become a more important part of the local community. Here are the highfive thoughts:
Getting people onto the property is a real big step in creating new customers. From golf learning programs for everyone in the family, to parties, weddings, family nights and business meetings, the property can play a larger role in the community. From developing healthy golf and exercise programs, to helping the spirit of the neighborhood through community meetings on site, your club can hold a much loftier place, all while growing your business where it can matter the most. I believe the reason we dont see more clubs at the center of their community is because it is hard work. It takes time, patience, practice, and persistence to develop and export this idea. The assets are in the community. You can create many advantages, all right there in the neighborhood. Thank you.
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Advantages in the neighborhood - Golf Inc.
Local News Students in Guadalupe receive free bikes, training through educational program Katie Luper 1:45 – KSBY San Luis Obispo News
Students in Guadalupe learned how to safely ride and maintain bikes through an educational program at Mary Buren Elementary School Monday.
The Santa Barbara Bicycle Coalition serves 12 schools throughout Santa Barbara County, thanks to the Audacious Foundation.
The foundation started sponsoring Mary Buren this school year.
Ten lucky kids received a free bike, helmet and lock with the training Monday.
They were taught how to correctly put on a helmet as well as check tire pressure, breaks, steering, pedals and chain.
"Riding a bike brings so much benefit to a child. Obviously, the first thing we think about, they get exercise, they are outside, they stay healthy but you also learn to discover the community by bike," said Christine Bourgeois, education director of the bicycle coalition in Santa Barbara.
During the five week program, 295 kids were served and 135 of those kids didn't know how to ride a bike.
Each year, more than 4,000 students are served by the Santa Barbara Bicycle Coalition.
The Audacious Foundation helps children reach their full potential by supporting non-academic programs including biking, swimming, outdoor education, ropes courses, school gardens, arts education and dance, science camps, orthodontia, and more.
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Free Senior Wellness Event at The Gateway Family YMCA – Patch.com
The Gateway Family will be hosting a Senior Wellness Event during the month of February 2020. The free Senior Wellness Event is an Open House for the local community, including special events, free trial senior classes, general health and nutrition information, various health screenings and information on membership options at little or no cost to local seniors.
"The Gateway Family YMCA is a place where everyone can participate, get healthy and grow their social circle by making new friends. We offer trained and knowledgeable instructors and Wellness Coaches to partner with our members in their journey to better health, and include specially tailored programs to combat chronic disease or active older adult fitness," stated Krystal R. Canady, CEO, The Gateway Family YMCA. "We invite the community to explore a number of classes that are chair-based and do not involve getting up from the floor, as well as Water Exercise Options. These programs are particularly conducive to those less mobile. And for those who are more active, we offer over one hundred group exercise programs every week"
The Gateway Family YMCA's Free Senior Wellness Events will take place on:
In addition, there will be health information, YMCA tours and membership information available at all branches throughout the month of February. YMCA staff will assist community members to determine the best course of action to improve their health and join the Y.
"In addition to many programs and services offered free to the community, The Gateway Family YMCA provides Financial Assistance ensuring that everyone in need can benefit," stated Melynda A. Mileski, EVP/COO. "The Y participates in many insurance reimbursement programs, offers senior membership pricing for individuals and a senior couple membership."
Serving communities in Eastern Union County and Northern Middlesex County since 1900, The Gateway Family YMCA specializes in health and wellness options for those with chronic disease and anyone who needs a little extra support. The Y offers Enhance Fitness an evidence based program for those with arthritis, LiveSTRONG at the YMCA a free community program in support of cancer survivors, Blood Pressure Self-Monitoring and programs for Diabetes Prevention and Maintenance.
The Gateway Family YMCA is a 501(c)(3) non-profit, health and community service organization of caring staff and volunteers dedicated to strengthening the foundations of community and stands For Youth Development, For Healthy Living and For Social Responsibility. The Gateway Family YMCA impacts the community by providing quality services to people of all ages, races, faith or incomes. The Y doesn't just strengthen bodies it strengthens people, families and communities.
For more information about programs and services provided by The Gateway Family YMCA or the Senior Wellness event, visit http://www.tgfymca.org or contact the Elizabeth Branch 908-355-922, Five Points Branch 908-688-9622, Rahway Branch 732-388-0057, Wellness Center Branch 908-349-9622 or the WISE Center YMCA Branch 908-687-2995.
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Free Senior Wellness Event at The Gateway Family YMCA - Patch.com