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Peloton Interactive(NASDAQ:PTON) is making great progress in capturing its addressable market.Connected fitness subscribers more than doubled to 1.09 million last quarter. Peloton has estimated its serviceable addressable market to be 14 million, but management discussed three things on the recent earnings call that could raise that number.

Peloton primarily makes money from selling connected fitness products (the Peloton Bike and Tread) and subscriptions to workout programs. It's likely Peloton will expand its product portfolio with other exercise equipment over time, but right now, there seems to be plenty of opportunity in just improving the existing lineup.

Image source: Peloton Interactive.

The new Bike+ was recently introduced to go along with Tread+.Along with the new model, Peloton is reducing the price of the original Bike by $350 to $1,895.Peloton also released a new basic Tread model that will be priced at $2,495, which is almost half the price of the current Tread+.

There is no better way to increase the size of the addressable market than to lower prices. Not only does management expect the lower prices to win over more customers, but the sales opportunity of the lower price Tread could be huge long term as CFO Jill Woodworth explained during the call.

"We do believe, of course, lowering the price of our product will have an impact on our serviceable, addressable market," she said. "And obviously, the introduction of the lower price Tread, we've said this before, we think of two to three times the opportunity of Bike."

In the short term, however, the lower price on the original Bike will be most impactful on Peloton's results, since it is the company's top seller.The lower prices will pressure Peloton's gross margin in the short term,but management is more focused on growing gross profit dollars, not margin.The gross profit from selling products helps fund the acquisition cost of new subscribers,where the subscription content is the most profitable part of Peloton's business.

With Bike+, Peloton is doubling down on strength training. Bike+ now includes a rotating screen that allows members to hop off the bike for strength, yoga, and stretching during a workout session. This will make Peloton's connected fitness products more competitive with one of its top rivals, NordicTrack, which already offers this feature on its flagship bike model.

"We need to win strength from my perspective," CEO John Foley said in September."We think that our approach here is going to be a winning approach with respect to other products in the marketplace."

Image source: Peloton Interactive.

To encourage upgrades, Peloton is now offering customers the option to trade in their original Bike for the new Bike+ model in return for a $700 rebate and other accessories. Foley credited Peloton's investments in logistics for its ability to offer a trade-in program.

"That logistics footprint becomes a pretty powerful reverse logistics platform for the buyback program and the eventual certified pre-owned product that we will offer to the consumers in the coming year," Foley said.

The trade-in program, along with the plan to sell refurbished products, is another way Peloton is aiming to make its products more accessible to the masses. Foley noted that "it has long been [Peloton's] goal to democratize access to fitness."

The advantage of Peloton's steady growth each quarter is that as it grows larger in terms of revenue, it gets easier to invest in expanding its distribution and manufacturing capabilities, increasing efficiency, adding new content and features, and lowering the prices of its products. That's the advantage of increasing scale.

"As member engagement rates continue to climb, we're lowering our members' cost per workout," Foley said.

And by increasing the value proposition of the platform, Peloton can neutralize its biggest weakness, which is the steep entry price to own a Peloton product. The more it can accomplish that, the higher this growth stock can climb in the long run.

Excerpt from:
3 Ways Peloton Is Expanding the Appeal of Its Product - The Motley Fool

By Zohd Khan

As the preeminent crisis of our time, COVID-19 has hampered the lives of Californians across the West Coast, and quarantine has left many people stuck in their rooms, glued to their computer screens with no sight of the outdoors.

Exceedingly aware of this matter, Davis city officials are pushing for opportunities to gradually engage city residents with physical activity through these desperate times.

At Wednesday evenings Recreation and Park Commission (RPC) meeting, Community Services Assistant Director Christine Helweg highlighted the priority of making the public active without applying any restraints that would discourage them from committing to an activity.

She provided an update on park and recreation services, stating that certain youth and adult sports programs were granted permission to resume last week through the acquisition of permits. However, in order to gain permission to access park facilities, sports groups are required to adhere to a COVID Checklist, which would follow Yolo County and State Health Orders.

Furthermore, sports teams are permitted to resume in the fall under stringent guidelines. Helweg stated that use of the indoor and outdoor facilities is only for conditioning, exercising or other distanced activities. No scrimmages are allowed as they do not fall in line with county guidelines.

Additional efforts to promote youth activity include the introduction of afterschool programming, or what Helweg referred to as Recess Time. The Recess Time program allows families to register their children into pods or groups where their children could play together while remaining masked and socially distanced.

Parents are allowed to sign up their children in a pod with their friends or enter their kids into a pre-existing pod with available space. This program provides parents with yet another alternative to ensuring that their children receive an adequate amount of physical activity.

As it pertains to the elderly, Helweg explained that the commission is striving to promote activity among our seniors as well. Such efforts include the implementation of senior fitness programs, which range from in-person exercise to virtual fitness activities, allowing seniors flexibility in choosing how they would like to approach their workouts.

Other residents not affiliated with a specific sport may apply for City Recreational Groups, whether it be physical or virtual. According to the City of Davis Adaptive Recreation Team (CDART), Recreation groups will be limited to 12 participants with six-foot distancing and masks will be required. For those who desire remote means of socialization, CDART plans to host virtual hangouts via Zoom, where participants will engage in online social hour.

Although the committee has given immense effort in trying to open up facilities to the general public, some locations or activities remain inaccessible at this time. Picnic Facility Reservations will stay closed for at least the remainder of the year, as they do not meet the physical distancing requirements and do not provide any source of physical activity.

Several other facilities will be converted to designated voting centers for the upcoming presidential election. These facilities include the Davis Veterans Memorial Center as well as some church and school facilities.

Near the end of the RPC meeting, Helweg acknowledged a new joint initiative between UC Davis and the Davis Health Department known as the Healthy Davis Together Initiative. The ultimate goal of the project is to reduce the number of COVID-19 cases in Davis and work to reintegrate students back into school.

More information regarding the initiative is scheduled to roll out in the upcoming weeks.

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Davis Recreation and Park Commission Pushes to Make Residents More Physically Active - The Peoples Vanguard of Davis

Researchers from the National Institute of Standards and Technology released a new mechanism to help information technology professionals better protect their organizations personnel from scams aimed at stealing their credentials.

Unveiled Thursday, the Phish Scale uses a NIST-crafted rating system to ultimately provide users with a firmer grasp of how their workforce may be vulnerable to phishing and other social engineering-type scams. Usually such scams involve calls or emails impersonating reputable sources to trick people into sharing personal or sensitive details such as passwords or financial information.

Those who made the Phish Scale now intend to team up with outside agencies and organizations to refine it further.

Initial phishing exercise data collection began back in 2012, so this really is the result of many years of NIST data and research, Kristen Greene, a cognitive scientist on the multidisciplinary NIST team behind the scale, told Nextgov Friday. Although many general phishing tactics from past years are still very active and applicable today, there are some disturbing trends in increasing phishing sophistication. In particular, targeted phishing attacks, i.e. spear-phishing, are on the rise.

In the paper published detailing NISTs development of the scale and how to use it, researchers confirm that phishing in particular, and social engineering in general, are active threats across all industry verticals. And such fraudulent attacks, as Greene mentioned, continue to evolve and surfacefor instance, employees at social media giant Twitter recently fell fora spear-phishing attack that resulted in more than 100 profiles being compromised to induce people to fork out money in a major Bitcoin scam.

Organizations often institute phishing training programs to prepare employees to vigilantly spot such scams, and chief information security officers and others who steer such programs generally focus on click rates, which present the frequency that users click on the fraudulent emails.

Higher click rates are generally seen as bad because it means users failed to notice the email was a phish, while low click rates are often seen as good, NISTs release on the work notes, adding however, numbers alone dont tell the whole story.

The Phish Scale provides users with a do-it-yourself method to determine why click rates implemented in their program are high or low. This, in turn, can help leadership puzzle out how to optimize and improve their phish-catching training initiatives.

According to a video the agency released spotlighting the effort, the scale aims to classify emails based on how difficult or easy it is to detect possible phishing attacks. It implements two main components: observable cues or characteristics that might prompt the user to notice trickery; and what NIST deems alignment of the emails context to the user, which involves a full rating system. The agency notes that emails with fewer cues and more relevant context are the ones that make it most difficult to pinpoint as phishing.

We hope that people move beyond focusing solely on click rates, and also have a corresponding understanding of the difficulty of their phishing exercises, to really help get at the impact training is having on the organization, Shane Dawkins, a computer scientist also on the team that created the tool, told Nextgov. The Phish Scale is a first step in that direction.

Dawkins research partner Greene added that while much phishing research is conducted over short timeframes and inside laboratory settings, the data that underpins the Phish Scale was gathered over many years in a realistic workplace setting. The research paper that accompanies the work comprehensively details the teams collection methods.

The phishing exercises represented an important variety of tactics and ranges of difficulty, some of which were very targeted spear-phish, Greene said. All mimicked real-world attacks and threats.

All of the data used to date came directly from NIST, but going forward the researchers hope to broaden that pool and guarantee that the scale works across diverse operational environments.

We encourage phishing training implementers to tailor their programs to be representative of current real-world threats facing their respective organizations, Dawkins said. Were actively working to improve and simplify the Phish Scale, and are looking for agency partners to share data and help us validate and test the scale.

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How Good Is Your Phishing Training? NIST Launched a Tool to Figure That Out. - Nextgov

Barry Dempsey no longer considers himself a survivor of cancer, but a thriver, thanks to the Thrive Centres cancer and exercise program at the University of Calgary.

Youre exercising and not dwelling on your problems, and everyone is pulling for each other we have a support network of people and thats why we are called thrivers, which is beyond being just a survivor. We are not laying down for this disease, says Dempsey.

Dempsey participated in a free12-week exercise program geared for those with cancer, and cancer survivors, called Alberta Cancer Exercise (ACE). The program is co-led by Drs. Nicole Culos-Reed, PhD, Faculty of Kinesiology and Cumming School of Medicine at the University of Calgary, and Dr. Margaret McNeely, PhD, Faculty of Rehabilitation Medicine, University of Alberta. ACE has also been adapted and called ACCESS in Halifax, N.S., under the direction of Dr. Melanie Keats, PhD.

Culos-Reed, pictured above,now plans to expand the program beyond urban settings, to remote and rural communities across the country, with $2.5 millionin research funding provided by a Canadian Cancer Society/Canadian Institutes of Health Research Cancer Survivorship Team Grant (English and French), in partnership with the Alberta Cancer Foundation.

Exercise has physical and mental health benefits for cancer survivorship, but it hasnt moved into practice in the health-care system, says Culos-Reed.

Its always been my passion to go beyond the lab to build and implement community-based programs for cancer. With this funding, we can reach more cancer survivors, who may have limited access to cancer care resources.

People in non-urban areas (defined as a population offewer than 100,000 people) face more barriers to cancer care and support resources because of limited access, long travel distances and lack of trained personnel to implement the services. Culos-Reed says as a result, people in rural areas report having poorer health and lower quality of life.

In general, Canadians arent active enough to gain health benefits, and the rural cancer population is even less active because of barriers, including access to exercise-oncology specific programs, says Culos-Reed.

Culos-Reed will recruit more than 2,000 participants over the next five years. She will build off the success of current programs in Alberta and Nova Scotia to include other Atlantic provinces, and then build resources in British Columbia, Saskatchewan and Ontario. This will include partnering with exercise providers and health-care facilities in rural communities, and training exercise professionals to adapt fitness programs for those with cancer.

Physical data will be collected from rural participants using accelerometers and a new app so participants can track their progress, monitor their well-being, and researchers can monitor the progress of the program.

We are also building evidence to show there is value in funding exercise physiology positions in the health-care system, to screen, assess, and support cancer survivors in the right exercise program, says Culos-Reed.

This is a viable model that can be adapted to every community to increase the health of this population, and in the long run, reduce health-care costs.

In May, the ACE team adapted the in-person programs to online sessions, to ensure wellness through remote exercise can be provided to cancer survivors while at home. This is equally important due to COVID-19. For more information about the programs, please contact the Culos-Reed labor visitthe Health and Wellness Lab.

Culos-Reed has also started a petition to gather support to make exercise a standard part of cancer care. To sign the petition, please visit Change.org.

Nicole Culos-Reed is a professor in the Faculty of Kinesiology and an adjunct professor in the Department of Oncology at the Cumming School of Medicine (CSM). She is a member of the Alberta Children Hospital Research Institute, the Arnie Charbonneau Cancer Institute, and the OBrien Institute for Public Health at the CSM.

Research funding is provided by the Canadian Cancer Society/Canadian Institutes of Health Research Cancer Survivorship Team Grants, in partnership with the Alberta Cancer Foundation. With a joint investment of $13.4 million, these grants represent the largest, first-of-its-kind cancer survivorship research initiative in Canada.

Six grants were awarded across the country, two from Alberta, including Dr. Nicole Culos-Reed, PhD, Faculty of Kinesiology and Dr. May Lynn Quan, MD, Cumming School of Medicine. Each team grant is nationwide in scope, bringing together researchers, clinicians, survivors and caregivers to address key questions in cancer survivorship. With integrated strategies for patient engagement and knowledge translation, teams will work collaboratively to deliver results that will make a real difference in the lives of people affected by cancer.

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Cancer survivors thrive through exercise | News - UCalgary News

The autumn season offers a delightful time to enjoy cool breezes and cool programs with Jewish Family Service of Atlantic & Cape May Counties (JFS). In October, well showcase 12 interactive, thought-provoking and entertaining activities through the Village by the Shore virtual programs. Plan to participate with friends, family and neighbors while continuing to socialize safely at home.

DIY Container Garden

Tuesday, October 6 from 10:30am to 11:30am

Step into the autumn season and embrace your green thumb. Join us for an informative session on creating your own manageable Fall container garden. Youll learn how to grow and care for herbs and vegetables. Plus, youll learn which flowers grow best in your garden during the autumn season. This program is free for Holocaust Survivors and Village Members. For non-members, the cost is $5. RSVP by September 29.

Election 2020: Make Your Vote Count

Wednesday, October 7 from 10:30am to 11:30am

Whether youre planning to vote by mail or at the polls, educate yourself about voting in a pandemic. Join us for an informative session with local attorney, Elaine Tobolsky, on how to make certain your vote is counted. RSVP by October 2.

The Positivity Project

Thursday, October 8 from 10:30am to 11:30am

Join JFS Wellness Coordinator Mary Jean Arreola and Village Membership Director Tina Serota to discover ways to boost your wellness mind, body and soul. Each month features a new topic including self-care, mindfulness, gratitude, meditation, resiliency and more. RSVP by October 2.

Open Enrollment Medicare Seminar

Tuesday, October 13 from 10:30am to 11:30am

Join Amanda Reese from Hafetz & Associates for a discussion about Medicare basic, including Medicare Part A and Part B, Part C Advantage Part D prescription, and supplemental plan coverage. A question & answer session will follow the presentation. RSVP by October 7.

Navigating Your Normal in COVID-19

Wednesday, October 14 from 10:30am to 12pm

Join Lori Cohen-Pasahow, JFS Nurse Educator, for a discussion about safety and returning to your routine. Youll learn the dos and donts of grocery shopping, visits with friends and relatives, restaurant dining or ordering takeout, walking the boardwalk, exercise classes and more. Find out whats safe and whats not as we return to our new normal. RSVP by October 8.

Memoir Workshop

Friday, October 16 from 10:30am to 12pm

Experience the thrill of capturing your lifes adventures, history, ancestry and more at our Memoir Workshop led by award-winning author and Drexel University Professor of Creative Writing, Harriet Levin Millan. You must have a laptop or pen and paper to enjoy the full experience of the workshop. RSVP by October 9.

Comfort Cuisine

Tuesday, October 20 from 10:30am to 11:30am

Join us as we share our favorite recipes and the memories they invoke. This month will feature soups and one-pot meals (stews, casseroles, etc.). Send a copy of your favorite recipe to Tina Serota at tserota@jfsatlantic.org by October 13 and include your special memory. RSVP by October 13.

Family Relationships

Wednesday, October 21 from 10:30am to 11:30am

Being a parent, stepparent or grandparent is a joyful experience, but it may also be challenging. Join Sharon Simon, Supervisor of the Rothenberg Center for Family Life, and Tina Serota, Village Membership Director, for a lively discussion about family and communication tools to help create healthier relationships. RSVP by October 14.

Coffee Klatch

Thursday, October 22 from 10:30am to 11:30am

Insightful, animated and fast-paced conversation with friends spanning both sides of the aisle and the middle. Share your thoughts on politics, technology, world events, the arts and more. This program is moderated by Village Membership Director Tina Serota. RSVP by October 15.

The Artists Corner: Decoupage

Tuesday, October 27 from 10:30am to 11:30am

Explore your inner creativity with artist & crafter Louise Marshall Hacker. This month will be an adventure in decoupage. You need any of the following materials: decorative greeting cards, wrapping paper, wallpaper or material scraps, pictures, and scissors. Additional supplies will be provided to each participant prior to class. This program is free for Holocaust Survivors and Village Members. For non-members, the cost is $5. RSVP by October 20.

The Village Movie Society

Wednesday, October 28 from 10:30am to 11:30am

Join theater teacher and coach Louise Marshall Hacker and Village Membership Director Tina Serota, for a lively discussion about the documentary, 13th, on how the Thirteenth Amendment reframed American history. Youll need to watch the documentary, available on Netflix, ahead of the planned discussion. RSVP by October 21.

Trivia Game Day

Thursday, October 29 from 4pm to 5pm

With questions covering an array of topics including science, geography, history, music, theater, movies and more, you can test your knowledge and compete for the top prize during this fun program. This months Trivia Game Day is made possible by a grant from the Jewish Federation of Atlantic & Cape May Counties. RSVP by October 27.

Unless otherwise noted, all programs are free for community members to participate. You must RSVP to participate in any program by contacting Tina Serota at 609.287.8872 or tserota@jfsatlantic.org. A Zoom link or call-in number for each program will be e-mailed or provided to you.

Village by the Shore is a membership program for adults over the age of 50. The program provides Intergenerational Events, Transportation, Grocery Shopping and Delivery, Kosher Meals on Wheels and more. For information or to join Village by the Shore, contact Tina Serota at 609.287.8872 or tserota@jfsatlantic.org or visit jfsvillagebytheshore.org.

Jewish Family Service of Atlantic & Cape May Counties (JFS) encourages strong families, thriving children, healthy adults, energized seniors and vital communities.

With dozens of program areas, JFS specializes in counseling, mental health services, homeless programs, vocational services, adult and older adult services and also hosts an on-site food pantry.

The agency impacts 8,000 lives throughout Atlantic and Cape May Counties each year.

JFS mission is to motivate and empower people to realize their potential and enhance their quality of life. In keeping with Jewish values and the spirit of tikkun olam (healing the world), JFS provides services with integrity, compassion, respect and professionalism regardless of their religion, race, gender, sexual orientation, ethnicity, age or background.

For more information or to keep up-to-date with JFS events and programs, visit http://www.jfsatlantic.org or follow us on Facebook, Twitter and LinkedIn.

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JFS' Village By the Shore Programs in October - South Jersey Observer

SOUTH EUCLID, Ohio -- The Community Partnership on Aging, which serves seniors in six Hillcrest communities, is preparing to re-open its various locations to the public in early November, but cant do so before some things are worked out.

The CPA, which does its work from community centers within its communities, had to curtail its in-person activities March 17 due to the coronovirus. Since then, it has continued on with its lunch program for those 60 and older, by handing over food curbside to those who drive to its locations. It has also been ding some fresh produce distribution and holding outdoor exercise classes. But, as older people are more susceptible to the dangers of the coronavirus, the CPA has been limited in delivering the some of the services many area seniors have come to depend upon.

Looking ahead to re-opening buildings, CPA Executive Director Wendy Albin Sattin said, The state has put out some mandatory pieces that have to be accomplished before we can open. And those are details that were working out right now, as are other senior centers across Cuyahoga County.

As of now, she said, we are going to maintain our outdoor programming and our virtual programming, with the eye towards moving some of our programs indoors at the beginning of November. Those outdoor programs, held at the various community centers, include yoga, tai chi, senior exercise, walking groups and a meditation group.

Because the community centers will be used as polling places Nov. 3, the CPA will open in those locations a couple days after the election, and after those buildings receive a thorough after-election cleaning.

Certain indoor activities, such as those centered on knitting or wood carving, Sattin said, can not be started up indoors until the CPA figures out how they can be held safely to include social distancing, wearing of masks and extreme cleanliness.

Acknowledging that it could be cold outside in late October, Sattin said plans are being mapped out in case outdoor programs have to be brought inside earlier than the first week of November.

The state has given senior centers guidelines to follow when allowing people inside, such as providing hand sanitizer and creating traffic patterns inside buildings that keep people apart and allow free access in and out of rooms and buildings. Staff members must also watch videos on subjects such as sanitation and distancing ahead of the re-openings.

We also have to determine how many people can safely be in the buildings, and were in the process of doing that right now, Sattin said.

The more critical part we have to deal with is the state requirement that all staff has to be tested for COVID every two weeks, and so thats what were trying to work out right now.

Gov. Mike DeWine has said that senior centers can open as of Sept. 21, but Sattin said that the testing system has yet to be worked out. She added, We dont know the parameters (for testing) yet.

She said it remains a gray area at this time whether staff who work for cities at the various community centers will have to be tested for COVID, as well.

If pre-planning is accomplished earlier than expected, Sattin said CPA could reopen its doors earlier than November.

Sattin said CPA has 18 staff members who rotate work among the community centers when not working at the nonprofits headquarters at the South Euclid Community Center, 1370 Victory Drive. CPA also serves seniors living in Mayfield Village, Mayfield Heights, Lyndhurst, Highland Heights and, most recently Richmond Heights.

Aside from food distribution and social work, CPA service has yet to fully begin furnishing its services in Richmond Heights as the virus struck just as the city joined as a CPA member. In addition, improvements are in the process of being made at the Kiwanis Lodge at Richmond Heights Community Park, which serves as the citys community center. All of the cities' community centers are currently closed to the public.

COVID has created a greater need among area seniors for food services. Sattin said that, at the height of this years food pickup, the number of seniors served was 336 percent greater than at a comparable time in 2019.

These past few months have showed us how nimble we have to be to keep up with the demand and serve our own folks, she said.

We definitely miss our participants, and I think they miss coming here. Their isolation has been at the top of our minds, and how to counteract that. But we really do look forward to the day that we will see our participants in our centers and pick up where left off.

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Community Partnership on Aging seeks to re-open centers by early November, but has a lot of preparation to do - cleveland.com

NEW YORK, NY, UNITED STATES - Sep 10, 2020 - In the current pandemic environment, face-to-face physical therapy visits are less viable due to increasing demands on the healthcare system, as well as the enactment of stay-at-home measures and the reticence of patients particularly those from at-risk groups to visit a clinic or hospital setting. The Salaso Health platform is a HIPAA-compliant and secure telemedicine service that allows healthcare providers to continue patient-centered care remotely, including secure video consultations and live exercise demonstrations.

Using the Salaso platform, physicians, nurse practitioners, physician assistants, and physical therapists can reach out to patients through a telemedicine visit and assign specific exercises during the virtual appointment. During the visit, providers can prescribe exercises based on evidence-based protocols in the form of HD videos developed by Salaso. The platform features more than 3,000 exercise videos and 260 evidence-based templates for up to 60 different Musculoskeletal conditions from early to late rehabilitation. It includes educational content, records patient adherence and pain levels and provides patient reminders.

"We are an experienced provider of virtual patient care, and with the first reports of COVID-19 cases, we put all our resources toward helping healthcare teams adapt to this crisis, said AoifeNMhuir, CEO, Salaso. Our platform ensures healthcare systems can deliver safe and efficient patient care remotely, and its utilization by hospitals and healthcare practices has increased rapidly over the last couple of months. Our research and development team are also working closely with clinical and academic partners to create specialized rehabilitation resources for the expected Tsunami of rehabilitation needs of patients who recover from COVID-19 over the next 12-18 months. During these challenging times, we want to provide any support we can.

The Salaso platform has been adopted across healthcare services in Ireland and the UK over the last few years and supported by Enterprise Ireland, Irelands trade and innovation agency. In the early stages of the COVID-19 pandemic, the company supported many hospital and rehabilitation services in switching from mainly face to face therapy services to fully remote and virtual rehabilitation services. As telehealth was already accepted as a model of care delivery in physical therapy in Europe, many services switched overnight or within a short space of time to delivering care remotely using the Salaso platform.

As face-to-face rehabilitation classes were canceled due to the pandemic, Salaso was able to support services in delivering virtual rehabilitation classes where patients were able to continue to engage and access classes from the comfort of their own homes.

One Irish hospital that continued to deliver pulmonary rehabilitation classes virtually during the lockdown period for groups of patients with Chronic Obstructive Pulmonary Disease (COPD) found that all patients improved exercise capacity, 83% improved COPD health status, 71% improved Quality of Life score and 75% reported that they preferred exercising at home than in a hospital setting.

The experience of Salaso in delivering virtual rehabilitation in value-based healthcare settings in Europe enables the company to bring insights in providing effective rehabilitation for both COVID-19 and non-COVID patients to its U.S. customers, including New Yorks Northwell Health Hospitals.

"I found the Salaso platform invaluable in treating my stroke patients who were confined to their homes due to COVID-19, said Dr. Salman Azhar, Director of Stroke, Northwell Health. Using Salaso, my patients continued to engage with the regular exercise therapy which is vital to maximizing their recovery from the stroke and improving their quality of life. My patients found that the high quality of the exercise videos in the Salaso platform helped them in understanding both the importance of doing the exercises and how to perform them correctly at home."

Remote physical therapy and rehabilitation services are the key to keeping people out of the hospital and safely in their own homes, said Jennie Lynch, Senior Vice President, Lifesciences, Enterprise Ireland. Patients needing rehabilitation after a stroke, brain injury, post-surgery, or a serious illness such as cancer, heart disease, or even COVID-19, may have limited access to rehab during the pandemic. The Salaso platform makes it possible for people to get the recovery exercises, information and guidance they need from home.

Jake Hargis, MPH, Vice President of Operations, discusses the use of Salaso Health at the Nevada-based Spine Nevada Minimally Invasive Spine Institute.

"Due to COVID-19, we are witnessing a rapid shift in rules and regulations surrounding telemedicine. The recent regulatory changes have allowed our practice to expand the use of virtual visits for all spine and musculoskeletal specialties, including physical therapy. The most recent Centers for Medicare & Medicaid Services (CMS) update has further expanded telemedicine use. It allows physical therapists to be reimbursed for telehealth visits and the previously allowed e-visits, explains Hargis. At Spine Nevada, we implemented the Salaso Health platform several years ago as an added benefit to our patients. Salaso allows our physical therapy team to prescribe personalized at-home exercise programs with HD video instruction to help improve compliance and health outcomes for each patient. As we have ramped up our telemedicine department during COVID-19, Salaso has helped our physical therapy team maintain a high level of patient satisfaction and engagement, all while our patients remain safely at home. In the current environment, healthcare providers now more than ever need to adapt to remote care to stay relevant and competitive.

Visit salaso.us to learn more or contact Eric Fawl| Senior Vice President, Business Development US | t 646 980 5849 efawl@salaso.com

About Salaso

Salaso provides precision exercise and care management solutions for healthcare systems, home care providers, private practices and employers. Designed for the digital world, Salasos award-winning evidence-based healthcare technology platforms have been perfected over years to provide precision exercise and care management solutions. Our care platforms are differentiated by evidence-based, high quality clinical content and ease of customization to different disease states and therapeutic areas.Salaso is headquartered in Ireland, with sales and support offices in New York and Nevada. Since 2011, company founder and CEO AoifeN Mhuir, has embarked on a journey to enhance people's lives through exercise and physical activity, facilitated by digital technology and new methods of learning.

Care platforms include:

SalasoHealth: A virtual care platform which features telehealth. Theplatform is used by practitioners and healthcare professionals to support a patients care pathway, whether it be at- home or inclinicalsettingssuch as hospitals. Patients access their prescribed recovery/treatmentprogamover the web or using anapp.

SalasoFit: Has been developed by our clinical experts toprovide a personalized exercise program to prevent injury. Employershave chosen this solutionto enhance theiremployeebenefits program, while alsoaddressingthe level of musculoskeletal (MSK) injurieswithin their workforce.

SalasoTriage: Provides an online health assessment for individualswho have an ache, pain or musculoskeletal injury. Users are guided through the assessmentand, once complete, the platform will suggest an appropriate care setting for treatmentor provide an exercise program to self-managerecovery.

About Enterprise Ireland

Enterprise Ireland is the Irish State agency that works with Irish enterprises to help them start, grow, innovate, and win export sales in global markets. Enterprise Ireland partners with entrepreneurs, Irish businesses, and the research and investment communities to develop Ireland's international trade, innovation, leadership, and competitiveness. For more information on Enterprise Ireland, please visit https://enterprise-ireland.com/en/.

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Salaso Health's telemedicine and live exercise platform enable US healthcare teams to stay safely connected with COVID-19 patients - Bio-IT World

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People work out at an exercise station near North Point Park on Lake Michigan Wednesday, March 25, 2020.(Photo: MIKE DE SISTI / MILWAUKEE JOURNAL SENTINEL)

If your life these days is anything like mine, a pre-pandemic routine that included regular exercise and disciplined eating has probably given way to sedentary evenings on a big chair, binge-watching reruns of your favorite TV series while guzzling chocolate ice cream or mac n cheese.

But lets not beat ourselves up about it. Several doctors I spoke with recently said most of their patients and many of their colleagues are struggling to maintain healthy habits amid the anxiety of the pandemic. The Quarantine 15 (pounds, that is) is a real phenomenon.

The double challenge of protecting our health, including our immune systems, while battling unhealthy temptations is a struggle everyone is dealing with, says Dr. David Kilgore, director of the integrative medicine program at the University of California-Irvine.

Well before COVID-19, more than 40% of U.S. adults were obese, which puts them at risk for COVID-19s worst outcomes. But even people accustomed to physical fitness and good nutrition are having trouble breaking the bad habits theyve developed over the past five months.

Karen Clark, a resident of Knoxville, Tennessee, discovered competitive rowing later in life, and her multiple weekly workouts burned off any excess calories she consumed. But the pandemic changed everything: She could no longer meet up with her teammates to row and stopped working out at the YMCA.

Suddenly, she was cooped up at home. And, as for many people, that led to a more sedentary lifestyle, chained to the desk, with no meetings outside the house or walks to lunch with colleagues.

I reverted to comfort food and comfortable routines and watching an awful lot of Netflix and Amazon Prime, just like everybody else, Clark says. When I gained 10 pounds and I was 25, I just cut out the beer and ice cream for a week. When you gain 12 pounds at 62, its a long road back.

She started along that road in July, when she stopped buying chips, ice cream and other treats. And in August, she rediscovered the rowing machine in her basement.

But dont worry if you lack Clarks discipline, or a rowing machine. You can still regain some control over your life.

A good way to start is to establish some basic daily routines, since in many cases thats exactly what the pandemic has taken away, says Dr. W. Scott Butsch, director of obesity medicine at the Cleveland Clinics Bariatric and Metabolic Institute. He recommends you bookend your day with physical activity, which can be as simple as a short walk in the morning and a longer one after work.

And, especially if you have kids at home who will be studying remotely this fall, prepare your meals at the beginning of the day, or even the beginning of the week, he says.

If you havent exercised in a while, start slow and gradually get yourself up to where you can tolerate an elevated heart rate, says Dr. Leticia Polanco, a family medicine doctor with the South Bay Primary Medical Group, just south of San Diego. If your gym is closed or you cant get together with your regular exercise buddies, there are plenty of ways to get your body moving at home and in your neighborhood, she says.

Go for a walk, a run or a bike ride, if one of those activities appeals to you. Though many jurisdictions across the United States require residents to wear masks when out in public, it may not be necessary and may even be harmful to some people with respiratory conditions while doing strenuous exercise.

Its clearly hard to exercise with a mask on, says Dr. Yvonne Maldonado, a pediatrician specializing in infectious diseases at Stanford Universitys School of Medicine. We go hiking up in the foothills and we take our masks with us and we dont wear them unless somebody starts coming the other way. Then we will put the mask on, and then we take it off and we keep going.

If you prefer to avoid the mask question altogether, think of your house as a cleverly disguised gym. Put on music and dance, or hula-hoop, Polanco suggests. You can also pump iron if you have dumbbells, or find a cable TV station with yoga or other workout programs.

If you search on the internet for exercise videos, you will find countless workouts for beginners and experienced fitness buffs alike. Try one of the seven-minute workout apps so popular these days. You can download them from Google Play or the Apple Store.

If you miss the camaraderie of exercising with others, virtual fitness groups might seem like a pale substitute, but they can provide motivation and accountability, as well as livestreamed video workouts with like-minded exercisers. One way to find such groups is to search for virtual fitness community.

Many gyms are also offering live digital fitness classes and physical training sessions, often advertised on their websites.

If group sports is your thing, you may or may not have options, depending on where you live.

In Los Angeles, indoor and outdoor group sports in municipal parks are shut down until further notice. The only sports allowed are tennis and golf.

In Montgomery County, Maryland, the Ron Schell Draft League, a softball league for men 50 and older, resumes play early this month after sitting out the spring season due to COVID-19, says Dave Hyder, the leagues commissioner.

But he says it has been difficult to get enough players because of worries about COVID.

In the senior group, you have quite a lot of people who are in a high-risk category or may have a spouse in a high-risk category, and they dont want to chance playing, says Hyder, 67, who does plan to play.

Players will have to stay at least 6 feet apart and wear masks while off the field. On the field, the catcher is the only player required to wear a mask. Thats because masks can steam up glasses or slip, causing impaired vision that could be dangerous to base runners or fielders, Hyder explains.

Whatever form of exercise you choose, remember it wont keep you healthy unless you also reduce consumption of fatty and sugary foods that can raise your risk of chronic diseases such as obesity, diabetes and hypertension all COVID-19 risk factors.

Kim Guess, a dietitian at UC-Berkeley, recommends that people lay in a healthy supply of beans and lentils, whole grains, nuts and seeds, as well as frozen vegetables, tofu, tempeh and canned fish, such as tuna and salmon.

Start with something really simple, she said. It could even be a vegetable side dish to go with what theyre used to preparing.

Whatever first steps you decide to take, now is a good time to start eating better and moving your body more.

Staying healthy is so important these days, more than at any other time, because we are fighting this virus which doesnt have a treatment, says the Cleveland Clinics Butsch. The treatment is our immune system.

Bernard J. Wolfson is a writer for Kaiser Health News. This KHN story first published onCalifornia Healthline, a service of the California Health Care Foundation.Kaiser Health News (KHN) is a national health policy news service. It is an editorially independent program of the Henry J. Kaiser Family Foundation which is not affiliated with Kaiser Permanente.

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Exercise and diet are more important than ever with the coronavirus at large - Milwaukee Journal Sentinel

While you may not have thought about jumping jacks since grade school, the health benefits of this simple move continue well into adulthood.

"Jumping jacks have a wealth of benefits like mobility, increased blood flow, training in the frontal plane, and overall joint motion," says Jonathan Mike, a strength and conditioning coach and professor of exercise science and sports performance at Grand Canyon University in Arizona.

Read on to learn more about the benefits of jumping jacks and how you can incorporate them into your fitness routine.

Jumping jacks are a type of total body exercise that you can do anywhere, with no equipment.

More specifically, jumping jacks are a plyometric exercise. Plyometrics are explosive aerobic moves that increase speed, quickness, and power and they work your whole body.

Most plyometric exercises include jumping, so your muscles exert the most effort and force in short bursts of time. Other plyometric exercises include:

Jumping jacks are beneficial to your health because they combine cardiovascular conditioning with strength work. As you jump, you're working against gravity and using your body weight for resistance, which can improve strength. Plus, the constant repetition of the move gets your heart rate up and improves cardiovascular fitness.

Since jumping jacks elevate your heart rate, they can also improve your cardiovascular fitness.

A 2014 study in BioMed Research International found that a four week high-intensity circuit training program, which included jumping jacks, improved several heart health markers in obese men.

The participants saw improvements in their resting heart rate, blood pressure, cholesterol, and body fat levels. Interestingly, the improvements were comparable to those found in much longer-duration circuit, resistance training, and aerobic exercise programs.

Compared to other exercises that boost your cardiovascular fitness, jumping jacks can add more intensity. However, they should be mixed in with another conditioning exercise, says Mike. Jumping jacks alone are not sustainable for long durations, so it's best to incorporate jumping jacks along with a cardio workout, like running or cycling.

Many types of jump training like jumping jacks are also beneficial for your bone health.

For example, a 2006 study in the Journal of Applied Physiology found that young women who did a regimen of 10 vertical jumps three days a week for six months strengthened the bones in their legs, as well as their lower spine.

It's important to improve bone density, or the strength of bones, because we naturally lose density as we age. If the loss is significant, osteoporosis, a disease that weakens bones and makes them more likely to break, can occur.

Jumping jacks help to mitigate this loss and can reduce the risk for osteoporosis later in life, particularly for girls and women.

As with any exercise, it's important to ensure you do jumping jacks with proper form.

You can add jumping jacks to your cardio routine for an extra boost to your workout, though it's best to alternate days to give your muscles a chance to recover. Start with two sets of 10 jumping jacks, and eventually you'll be able to work your way up to more as you gain stamina and strength.

Keep in mind the following safety tips to avoid injury:

Overall, jumping jacks bring a range of whole-body health benefits, and they're simple to master. And unless you have an injury to your lower body that may prohibit this type of movement, they can be a highly effective move to add to your fitness routine.

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3 major health benefits of jumping jacks and how to do them properly - Insider - INSIDER

Rochester Institute of Technology has named Yong Tai Wang as dean of the College of Health Sciences and Technology.

Wang currently is dean and endowed chair professor of the Drs. Lee Roy and Lucy Mathis College of Nursing and Health Sciences at the University of Texas at Tyler, a role he has held since 2014. He was chosen for the RIT dean following a national search, and will begin his new leadership role in January.

Dr. Wang brings to RIT deep academic experience and an active research portfolio that dovetails with RITs signature research in personalized health care technology, said Ellen Granberg, RIT provost and senior vice president for Academic Affairs. I look forward to working with him and to continue to grow the College of Health Sciences and Technology.

Wangs research focuses on rehabilitative biomechanics related to wheelchair locomotion and Tai Chi exercise.

RIT is strong in engineering, and I look forward to exploring opportunities between biomedical engineering and health science programs, Wang said. Im looking forward to being at a university where we can build on synergies and create new partnerships.

Wangs research program is supported by approximately $1 million in funding, including from the National Institute on Disability and Rehabilitation Research, Paralyzed Veterans of America and the American Association of Retired Persons, among other private foundations.

During his tenure at UT Tyler, Wang focused on both faculty and student success by increasing scholarships and research awards. He also helped the university grow its health career portfolio with six new health degree programs. Wang led or contributed to the development of the Doctor of Nursing Practice program, Master of Occupational Therapy program, communication sciences and disorders program, masters in nursing healthcare informatics program, masters in psychiatric mental health nurse practitioner program, and BA in wellness. He also helped establish the Institute for Integrated Healthcare.

Prior to his time at UT Tyler, Wang served as director and assistant dean for the School of Health Professions in the Byrdine F. Lewis College of Nursing and Health Professions at Georgia State University (GSU). Before that role, he was the interim head of the department of physical therapy in the School of Health Professions at GSU.

Wang holds a doctorate in rehabilitative biomechanics from University of Illinois at Urbana-Champaign in Illinois, and an MA in biomechanics at Ball State University. He also earned an MS and BS in exercise science from Wuhan Sports University in Wuhan, China.

Health and fitness are important to the new RIT dean, who also teaches Tai Chi.

My hobby is exercise and finding effective exercises for elderly populations, Wang said. I design exercise programs and enjoy playing basketball.

Wang and his wife, Wei Shi, will relocate to Rochester later this year. They have two adult sons who live in Atlanta, Ga.

Wang succeeds Dr. Daniel Ornt, who had served as dean of the College of Health Sciences and Technology since 2011. Ornt will take a years sabbatical and return to the college faculty in Fall 2021.

Id like to thank Dr. Ornt for his commitment to the colleges mission during his time as dean, Granberg said. We look forward to welcoming him back next year to teach our students. Also, our sincere thanks to Dr. Richard Doolittle for serving as interim dean during the search. We are very grateful to both for their service to RIT.

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RIT names Yong Tai Wang as dean of College of Health Sciences and Technology | RIT - RIT University News Services

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