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Bandar Seri Begawan - With the Olympics having come to an end recently, more Bruneians are paying greater attention to sports and healthy activities. An increasing number can be seen working out in the health clubs, enjoying state-of-the-art fitness facilities.

Despite the increase in fitness and health awareness, Fitness Education and Certification courses are lacking in Brunei. Fitness Zone, being the most active health club in Brunei, is taking a bigger approach to encourage and sponsor local fitness enthusiasts to go abroad for their fitness certification courses. One famous fitness programme, Les Mills, is always looking for new recruits to join their team of 75,000 certified instructors working in 14,000 clubs across 80 countries.

According to Wu Chun, the founder of Fitness Zone, "Never underestimate what Bruneians can do. As long as you are passionate about what you are doing and you have a strong will to make it happen, it will materialise. Our coaches do their best to get people to dig deeper, go harder and reach higher. They motivate bodies, inspire minds and lead the way to positive change. Not many people are that committed but its great to be one of the few."

Emily Wong, a member-turned-Les Mills instructor at Fitness Zone who is now certified with the American Council of Exercise, said, "The Les Mills programmes have really changed my life. I first started participating overseas and was happy to find out that the local Fitness Zone offers the programmes when I returned."

A majority of the local trainers have also pursued their degree education in the UK and Australia, and have been greatly influenced by the healthy lifestyle abroad.

Fitness Zone currently has 10 expatriate trainers and 15 local trainers who are internationally certified.

--Courtesy of Borneo Bulletin

Originally posted here:
Fitness Zone Helps Enthusiasts With Certification Courses

MIAMI, Sept. 24, 2012 /PRNewswire/ --Viva Wyndham Fortuna Beach Resort, located in Freeport on Grand Bahama Island, Bahamas, announces Fitness Week Oct. 6 - 13. The event will feature three world-class instructors who specialize in Yoga, Pilates and Zumba.

Each day of Fitness Week will begin at 8 a.m. with a beach walk and boot camp, continue with a Yoga session at 10 a.m. and Aqua Zumba at 12 p.m. Zumba classes will be offered at 3 and 4 p.m. followed by a Sunset Yoga session at 5 p.m. The three instructors include:

Ardie Hollander focuses on proper alignment so that Yoga poses are effective regardless of experience level. She has taught in San Francisco, New York, West Hampton Beach and Miami Beach. Ardie is Yoga Works Certified and Yoga Alliance Registered E-RYT.

Cathy Leblond's repertoire includes ballet jazz, hip-hop, Bollywood and gypsy dance. She has been teaching Zumba for six years. Her style is to have fun while working out. She teaches 32 dance, Zumba and fitness classes a week in different gyms and her dance studio in Canada.

Andrea Muir has a love for sports and athletics and her vision is to assist people on their journey to fitness. Andrea is an AFLCA Certified Fitness Instructor, CANFITPRO Certified Personal Trainer and specializes in multiple types of Zumba including Zumba Sentao, Aqua Zumba, Zumba Toning and Zumbatomic.

The Viva Wyndham Fortuna Beach offers 276 island inspired guest rooms with balconies and features a secluded beach with 1,200 feet of white sands and crystal clear waters. As the only all-inclusive resort on the island, it is surrounded by tropical forests and parklands. Additionally, one of the world's largest reef systems is located just off shore which makes for memorable snorkeling. The resort is a 45 minute flight from Florida and 13 miles from Freeport Airport.

For reservations, call 1-800-WYNDHAM or visit http://www.vivawyndhamfortunabeach.com. For more information, visit http://www.facebook.com/vivaresorts.

About Viva Wyndham ResortsViva Wyndham Resorts features all-inclusive properties throughout the Bahamas, Dominican Republic and Mexico. Viva Wyndham Resorts' multilingual staff, tropical settings, extensive amenities and thorough entertainment line-up ensures guests a truly customized vivid all-inclusive experience. As part of the brand's passion for life, it strives to protect all the resort's surrounding environments and cultures by implementing green programs throughout its resorts.

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Viva Wyndham Fortuna Beach Announces Fitness Week

LONDON--(BUSINESS WIRE)--

Intone Fitness Centre (Alsager) is the latest club to join the worlds largest gym access programme, payasUgym.com. Intone Fitness Centre will provide the residents of Alsager and payasUgym.com customers with the opportunity to get fit, stay fit, recover from injury and de-stress in a pleasant and friendly atmosphere. As a family-friendly facility, customers can leave their children in the crche while they enjoy a wide range of cardiovascular and resistance machines, free weights and a punch bag.

With over 450 clubs already involved across the country, payasUgym is the largest network of its kind and has picked up numerous awards for innovation since launching just 18 months ago. The service enables people to use gyms and health clubs across the UK on a flexible basis with the objective of getting more people involved in fitness.

Having initially launched in London in February 2011, payasUgym.com has grown rapidly and includes gyms and health clubs of all shapes and sizes. Gym users are attracted by the flexibility of the service and the variety of clubs involved, whilst gym operators are keen to benefit from the new customers that start using their facilities thanks to the marketing carried out by payasUgym.com. Gaining the support of gym operators has been key to the rapid expansion of this free-to-participate service.

CEO Jamie Ward said, We pride ourselves on the fact that we can offer gym goers the opportunity to use clubs of all shapes and sizes and all types. Intone Fitness Centre is a very welcome addition to the network and will be very popular with payasUgym.com users.

To use the service customers simply create a free online account which they top-up with credit, similar to the process of topping-up a pay as you go mobile phone. They can then use this credit to buy passes for gym use at any of the listed gyms and health clubs which range from single day passes and a variety of cheap short term gym membership options.

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Intone Fitness Centre joins payasUgym.com

ANDOVER After about 15 minutes of stretching and warmups, Dorian Brown demonstrates how to do a pole crunch.

Welcome to beginner pole fitness class at North Shore Pole Fitness. The new studio, which focuses on pole dancing as exercise, opened several weeks ago on Haverhill Street.

Typically, a first class will also include instruction on pole pull-ups, basic spins and climbing techniques on eight vertical poles installed in the studio. Brown said the poles are more than just a tool for adult entertainment, the vertical apparatus trains the body like no other weightlifting or resistance training available.

You can do an entire workout just using a pole, said Brown, 51, the owner of the new fitness studio. You can use every part of your body.

Brown, who lives in Georgetown, said first-time students need to overcome fear factors before performing anything fancy. While the training can be hard, the instructors also try to keep it sultry.

It is still pole dancing, Brown said. We don't want to be so removed making it just about fitness and boot camp. There is still a dance element.

Eventually students can learn how to do aerial tricks and inversions. Intermediate and expert pole fitness classes are also available.

On Thursday and Sunday, Sexy Stiletto" workouts are offered and there is also a pole fitness boot camp. A second room, without poles, allows them to offer additional classes in yoga and chair dance. The classes are for both men and women. People of all different ages, shapes and sizes can participate, Brown said.

This is the first studio of its kind in the area, Brown said, noting It is tough to find chair dance classes even in New York City. There are only two or three pole fitness studios in the Boston area, she said.

General manager Philip Deal, 32, of Winthrop, who competes in pole dancing competitions nationwide, said pole fitness began catching on in fitness circles around the world in 2006. It started in Australia and the United Kingdom before reaching the United States, particularly the West Coast, Deal said.

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Pole fitness studio opens in Andover

Elizabethtown, KY (PRWEB) September 23, 2012

Fitness Consulting Group, the company which offers free fitness business coaching through FitBusinessInsider.com, is offering a last chance promotion on a new fitness writing product. The product is available today for $97, but will go up to its price of $147 after Midnight.

The product, How to Get Published: Writing Domination in the Fitness Industry, is now available. It has been designed by leading fitness industry writers to help struggling fitness business owners to get their work published for a mass audience.

Through FitBusinessInsider.com, I have reached a broader audience with my posts on fitness and running a personal training business, says Fitness Consulting Group CEO Pat Rigsby.

On his website, Rigsby has written blog posts on topics ranging from fitness marketing strategies to how to rapidly grow fitness business profits. This, he says, has been one of the keys to attracting clients to his company and thus boosting his own business success.

Rigsby notes that by learning how to write what they know and get it published, personal training business owners can actually improve their own public profile and draw positive attention to their fitness business.

I see it as the ultimate win-win in the fitness industry, Rigsby says. On the one hand, youre helping other personal trainers and exercisers by giving them priceless advice born out of years of experience.

He continues, And on the other, its a form of fitness branding that gets your name out there as an expert whom people can trust.

As Rigsby tells it, fitness advertising can be so much more than just fliers and newsletters. Part of it is just fostering the kind of trust where people can feel comfortable with what you have to offer. Getting published as a fitness writer goes a long way toward establishing that trust.

With that in mind, Rigsby has been strongly supportive of the new product How to Get Published: Writing Domination in the Fitness Industry.

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Fitness Consulting Group Offers Last Chance at Promotion for New Fitness Business Writing Product

By Chris Reidy, Globe Staff

The corporate parent of Reebok International Ltd. told an investor conference that it will continue to position Reebok as the fitness brand that caters to such categories as fitness running, gym, yoga, and dance.

Canton-based Reebok is now owned by Adidas, the German footwear giant. Earlier this month, Reebok disclosed that it had reorganized its senior management and eliminated the position of global president.

Adidas said it is reducing Reeboks sales target, in part because it was decided not to renew Reeboks licensing agreement with the National Football League.

In a statement, Reebok chief marketing officer Matt OToole said: Our razor-sharp focus on fitness will allow us to capture the hearts and minds of all fitness enthusiasts worldwide. Our new category structure will already bring more focus and a deeper product offering and will provide better commercial opportunities as we turn the corner into 2013.

Earlier this month, Uli Becker, who was named in 2008 to oversee Reeboks business around the world, was given a new title: president of Reebok North America.

The management change at Reebok followed months of disappointing earnings.

Continued here:
Adidas: Reebok will sharpen its focus as a fitness brand

The six week workout regime, known as the Fitness Pentathlon, began Monday as a fitness-incentive program for students.

Upon registration at the Student Recreation and Wellness Center, which comes at no fee to students, each participant in the pentathlon will receive a pentathlon card. Stickers are placed on the card upon completion of each activity pictured on the card. Participants may only earn one sticker per day, according to Pentathlon Organizer Steve Brown.

Thirty minutes is required [to earn a sticker] for each activity, Brown said.

The pentathlon card includes various fitness activities, which are available at the SRWC, such as cardio workouts, strength workouts, group exercise classes and the climbing wall. Swimming at Albee Hall and Pool is also necessary to complete the weekly requirements on the pentathlon card.

[The SRWC tries] to offer a variety [of classes] to appeal to different interests, Kelly Beisenstein-Weiss, coordinator of group exercise at the SRWC, said.

For every week of the pentathlon that a student completes all five activities pictured on their pentathlon card, the student is entered into a raffle for various prizes. Prizes include water bottles, T-shirts, backpacks and more. If a student earns five stickers every week for the duration of the pentathlon, they earn two additional entries into the prize raffle.

Its a way to promote different offerings within the [SRWC] facility, Brown said. We try to offer various fitness-incentive programs throughout the semester. It helps students form a habit of exercising.

The social interaction that comes from working out in a group also helps people stay motivated to work out, according to Beisenstein-Weiss.

Some people like that there are other people there to support them, Beisenstein-Weiss said. Group classes are for people of all fitness levels. I could work with my mom and an elite athlete in the same class, and they would both get a good workout.

Rock climbing at the SRWC is another weekly requirement of the Fitness Pentathlon. The climbing wall is considered part of the Xpeditions portion of the SRWC.

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Fitness Pentathlon encourages exercise routine

OU Fitness and Recreation launches new program

See the healthy habit tips at the Shift Gears website.

In a state where health statistics show room for improvement, one OU department is implementing a program to encourage and teach students to stay healthy and active.

OU Fitness and Recreation created the Shift Gears Program, which uses social media and other venues to give tips to promote healthy habits.

One of our hopes and aspirations is that when students come to OU and they spend their education time with us, that theyre not only learning their academics in the classroom, but theyre also learning a healthy way of life that theyll take with them beyond college, said Amy Davenport, the director of OU Fitness and Recreation.

The Shift Gears team includes the fitness and recreation director, instructors and graduate students, and also has been teaming up with UOSA members, Davenport said.

The program has pages on Facebook, Twitter and Foursquare, where it lists tips for a different healthy habit every two weeks.

While we want people to come to the [Huston Huffman Fitness Center] and come to the intramurals, we understand that people cant do that every day," Davenport said. "This is a great way for them to stay in touch and really still be a part of their health and wellness every single day. Its kind of expanding our doors out, which is exciting.

The first habit the program promoted, called the Stop the All or Nothing Mentality, began Aug. 27, according to the OU Fitness and Recreation website. It began promoting the next habit, which encouraged students to drink eight glasses of water a day, Sept. 10

Original post:
OU Fitness and Recreation launches new program

Elizabethtown, KY (PRWEB) September 20, 2012

Fitness Consulting Group, the company which offers free fitness business coaching through FitBusinessInsider.com, is currently promoting a new fitness writing product. The product is available for a limited time at $97, but will go up to its full retail price of $147 on September 24th.

The product, entitled [How to Get Published: Writing Domination in the Fitness Industry, is available now. It has been designed by leading fitness industry writers to help struggling fitness business owners to get their work published for a mass audience.

Ive been a fitness business professional for a long time, says Fitness Consulting Group co-owner Pat Rigsby. I also consider myself a writer. Through FitBusinessInsider.com, I have reached a broader audience with my posts on fitness and running a personal training business.

On his website, Rigsby has written blog posts on topics ranging from fitness marketing strategies to how to rapidly grow fitness business profits. This, he says, has been one of the keys to attracting clients to his company and thus boosting his own business success.

I think everyone out there has something valuable to contribute to the discourse on growing personal training businesses, Rigsby elaborates. If youre in the trenches, then you know what its like to run a fitness business, and sharing your thoughts can help countless others.

Rigsby notes that by learning how to write what they know and get it published, personal training business owners can actually improve their own public profile and draw positive attention to their fitness business.

I see it as the ultimate win-win in the fitness industry, Rigsby says. On the one hand, youre helping other personal trainers and exercisers by giving them priceless advice born out of years of experience.

He continues, And on the other, its a form of fitness branding that gets your name out there as an expert whom people can trust.

As Rigsby tells it, fitness advertising can be so much more than just fliers and newsletters. Part of it is just fostering the kind of trust where people can feel comfortable with what you have to offer. Getting published as a fitness writer goes a long way toward establishing that trust.

Continued here:
Fitness Consulting Group Promotes New Fitness Writing Product

SCHILLER PARK, Ill.--(BUSINESS WIRE)--

Life Fitness, the global leader in commercial fitness equipment manufacturing, announced the release of an open API (Application Programming Interface), making it the first fitness equipment manufacturer to open its product platform. This new access for developers, called LFopen, enables third-parties, including fitness facilities, to create unique, new applications that work directly with Life Fitness equipment.

Opening our API enables us to keep doing what we do best developing first-class exercise equipment while unleashing new, creative minds to come up with fresh ways to engage and motivate exercisers, said Chris Clawson, president, Life Fitness. The Life Fitness open platform products will enable developers and our customers to create fitness solutions specific to their exercisers and will allow for endless possibilities.

Establishing a link between an exercisers digital life and the workout experience, LFopen will provide developers with access to future Life Fitness equipment software technology and the ability to customize apps leveraging workout presets, workout results, real-time monitoring and more. Facilities can take advantage of open platform products to create customer-branded solutions and offer exercisers the most up-to-date content and entertainment to improve the workout experience.

A sample of potential LFopen benefits include:

There are upwards of 20,000 health and fitness apps currently available, with the average, successful app reaching 10 million users or more, added Clawson. Were excited to harness all of this creativity to engage and motivate exercisers.

For more information about LFopen and Life Fitness visit http://www.lifefitness.com/openapi.

About Life Fitness

Life Fitness is the global leader in commercial fitness equipment. The company manufactures and sells strength and cardiovascular equipment under the brand names Life Fitness and Hammer Strength and distributes its equipment in more than 120 countries. Headquartered outside Chicago, in Schiller Park, Ill., Life Fitness is a division of Brunswick Corporation (BC).

Continued here:
Life Fitness Announces Industry’s First Open API

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