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Sep 18

Get BLITZ™: A Fitness Game-changer Designed To Coach You into the Best Shape of Your Life

SAN FRANCISCO, Sept. 17, 2012 /PRNewswire/ --What happens when Sports Club/LA's finest fitness trainers combine intense coaching, personal training and plyometrics with jumping, lifting, pushups, core work and exercises you never even knew existed? You get BLITZ - a one-of-a-kind, customized fitness program that individually coaches you in a motivating, team environment to yield tone, strength and flexibility in a matter of weeks. And for the first time, BLITZ is exclusively available to members at Sports Club/LA - San Francisco.

The game-changer? BLITZincorporates a one-on-one coaching strategy. Trainers monitor and adjust each participant's movements (stance, form, weight, hand placement, etc.) based on individual abilities. BLITZ coaching staff pushes you through a series of intelligent, challenging drills and exercises catered to your fitness level. The result? A workout that tones every single muscle in the body, increases strength, flexibility and constantly evolves to keep your body challenged and adapting.

"Our company's mission is to make a difference in the lives of our members when it comes to health and wellness," said Kelvin Everitt, national director of fitness, Sports Club/LA. "We strive to shape and evolve the industry, and BLITZ will once again redefine how people think of fitness. The program is truly a personal journey guided by our BLITZ coaches movement by movement. BLITZ is both intelligent and challenging, proving that the quality of movement is a fundamental step in achieving results."

"It's very satisfying to see this program launch in San Francisco where Michael Andrews, Fitness Manager and Ben Hwa, Private Trainer, have been the driving force to bring this innovative program to life."

Give the certified BLITZ team 2-3 hours a week of your time, and you'll understand why they call it the 'ultimate workout'. Not your average group exercise class. Rather BLITZ is team-oriented, but individually focused incorporating a rapid succession of varying exercises to give you a full-body workout and ultimate conditioning. Trainers work with individuals to ensure that each person is getting a safe and effective work out. It's the best of personal training but in a motivating, challenging team atmosphere.

BLITZ launches exclusively to San Francisco Members. To learn more about BLITZ, visit BLITZ online, or speak to a Membership Director or Member of the Club's Fitness staff. Members can follow BLITZ on Twitter and enter to win a complimentary twelve-session package in September.

About Millennium Partners Sports Club Management LLCMillennium Partners Sports Club Management LLC is an operator of seven premier health clubs committed to helping Members achieve their fitness goals by providing an extensive range of amenities and programs, as well as access to highly experienced fitness professionals, all within unrivaled venues that artfully blend state-of-the-art fitness equipment with cutting-edge technological innovation. The sports and fitness Clubs within the company's portfolio include: Sports Club/LA complexes in Boston, Chestnut Hill, Miami, San Francisco, Washington D.C and New York's Upper East Side as well as Reebok Sports Club/NY. For more information, please visit the company's website at thesportsclubla.com.

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Get BLITZ™: A Fitness Game-changer Designed To Coach You into the Best Shape of Your Life


Sep 18

Cloudant Provides Data Layer as a Service for Heroku-based GAIN Fitness Mobile Application

BOSTON, Sept. 17, 2012 /PRNewswire/ --Cloudant today announced that GAIN Fitness is using the Cloudant Data Layer managed cloud database service to support its Heroku-based, digital personal trainer mobile app. GAIN Fitness made the switch from PostgreSQL to Cloudant in order to provide more scalable application performance to their rapidly growing user base, and also enrich the user experience with real time workout analytics and mobile data sync for off-line app usage.

(Logo: http://photos.prnewswire.com/prnh/20120509/NE04144LOGO)

Compatible with the iPhone, iPod touch and iPad, GAIN Fitness helps users create customized workouts based on their physical characteristics, primary fitness goals, and available workout time and equipment, by using algorithms designed to apply the expertise of pro trainers. With more than 100,000 users and a four-star plus rating in Apple's App Store, the app's popularity continues to grow. In fact, user count is growing at a rate of 10 percent every two weeks.

GAIN Fitness chose Cloudant because it provides greater database scalability to handle their fast-growing user base. In addition, GAIN Fitness was able to completely hand off the management of its data layer to the experts at Cloudant who monitor, manage and scale it for them, so that their developers can stay focused on new development and not on database administration.

"The user experience is paramount to our success, and the mobile data replication and sync, and real time analytics enabled by Cloudant are a big part of that," said David Hoffman, CTO, GAIN Fitness. "And using cloud platforms like Heroku for our app layer and Cloudant for our data layer, keeps our development team squarely focused on new features that improve the user experience, not back-end IT operations."

Other reasons GAIN Fitness chose to use Cloudant as their data layer include:

For more information about Cloudant or to get a free Cloudant Data Layer account, visit Cloudant.com or the Cloudant add-on for Heroku page.

About GAIN Fitness

GAIN Fitness's web and mobile applications generate personalized training plans based on exercise science, matched to an individual's body, goals, and lifestyle factors, to help regular exercisers optimize fitness and adapt to schedule changes. We motivate exercisers with social tie-ins and game mechanics, and keep things fresh with our interactive multimedia packs in partnership with personal trainers and equipment retailers. For more information, visit http://gainfitness.com/.

About Cloudant

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Cloudant Provides Data Layer as a Service for Heroku-based GAIN Fitness Mobile Application


Sep 18

Fitness Expert Mark Tipping Helping Hundreds Through His Body Fix Fitness and Turbo Box Programs

YORKSHIRE, England--(BUSINESS WIRE)--

Mark Tipping, founder and owner of Body Fix Fitness Ltd., has established himself as a leading fitness expert in Yorkshire and is branching out throughout various parts of the UK with his Body Fix Boot Camp. Additionally, he is the founder of TurboBox, the newest addition to his fitness curriculum. Mark serves as a mentor to many people in the fitness industry that are interested in operating their own fitness business and currently mentors clients in the UK and the United States. Tipping is a Level 4 Registered Exercise Professional, a trained Sports Therapist, and specializes in lower back disorders. He has been a personal trainer and a Sports Therapist for ten years and opened his own fitness business in 2007.

Tipping has created and introduced to the UK a conditioning program called TurboBox, a fitness class aimed at people totally new to boxing pad work or those that have only had gloves on a handful of times. The TurboBox program is catching on with many who are interested in adding a new dimension to their workout routine. Licenses for the program are also available to Personal Trainers who are interested in using this program with their clients.

Tipping has written eight e-books which are designed to be used by other trainers for workout programs and personal trainer coaching. He also has developed and teaches two courses for fitness business owners, Boot Camp Owners Only Masterminding (BOOM) and Boot Camp Business Owners System Training (BOOST). Tipping plans to continue to increase the number of his boot camp franchises and also plans to issue two-hundred licenses for his TurboBox program. He plans to expand the size of his local facility as well as develop a residential program that would be designed for individuals to stay at a resort type facility and work with Tipping on mindset, nutrition and fitness for an entire week. He is also looking at opening locations in Spain and Portugal. Because of his contribution to his industry and his outstanding business success, he is being featured as one of the World Fitness Elite in The Independent in the UK and in USA Today in America. Additional information about Tipping and his business can be found at http://www.BodyFixBootcamp.co.uk and http://www.TurboBox.co.uk.

Read More: http://turbofit.co.uk/about-us/.

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Fitness Expert Mark Tipping Helping Hundreds Through His Body Fix Fitness and Turbo Box Programs


Sep 18

24 Hour Fitness Opens First Club in Virginia and Hosts Grand Opening on Sept. 21

SAN RAMON, Calif.--(BUSINESS WIRE)--

24 Hour Fitness, one of the nations leading fitness club chains, is excited to announce the much-anticipated grand opening of its first club in Virginia, located at 1000 E. Broad Street in the City of Falls Church on Friday, Sept. 21 at 6:00 a.m. To celebrate, a ribbon cutting ceremony will be held on opening day at 9:00 a.m., hosted by 24 Hour Fitness president and CEO Carl Liebert alongside special guest Falls Church Mayor Nader Baroukh.

24 Hour Fitness is proud to become a member of the Falls Church community and serve as not only a fitness resource for the thousands of people who call it home, but also as a role model for helping people live active, healthy lives, said Dan Benning, division president, 24 Hour Fitness. We are thrilled to have received such a warm welcome and look forward to supporting the fitness goals of this community for many years to come.

As an avid supporter of military personnel and their families, 24 Hour Fitness will also present 100 memberships to the National Military Family Association during the ribbon cutting ceremony. The association is dedicated to improving lives of military families of all ranks and service branches.

24 Hour Fitness invites the community to experience the new club and join the following festivities on Sept. 21:

We are excited that our residents now have a brand new fitness club available to help them pursue healthy and active lifestyles, said Mayor Nader Baroukh. With the arrival of a fitness leader like 24 Hour Fitness, were proud to demonstrate that the City of Falls Church is a great community to not only live, but also an ideal place to establish and grow a business.

Additionally, in honor of the local community, 24 Hour Fitness will donate $13,000 in sporting equipment to Baileys Community Center in partnership with Good Sports. Hundreds of pieces of equipment including basketballs, baseball gear, helmets, nets, soccer equipment, sport uniforms, volleyballs and more will be made available to approximately 150 children and teenagers who use the center each day. Baileys Community Center is operated by the Fairfax County Department of Community and Recreation and hosts activities for county residents of all ages including senior programs, after-school activities, youth mentoring and tutoring programs, health and technology classes, prevention programs and sports.

We know this is a community with deep respect for our nations heritage and history, which 24 Hour Fitness also shares through our support of youth, families, and the thousands of men and women in the U.S. armed services, said Carl Liebert, president and CEO, 24 Hour Fitness. We are honored that the City of Falls Church joins us for this milestone celebration. Our grand opening marks our first club in Virginia and the start of many years supporting fitness in this community.

Darren Bluffin, a 14-year veteran of 24 Hour Fitness, will oversee more than 100 team members as club manager of the more than 48,000 square foot club. The club will feature a wide variety of amenities and fitness resources for members and guests to enjoy, including:

For more information about memberships, club amenities, group exercise classes, personal training services and more, guests are welcome to stop by the new 24 Hour Fitness Falls Church Super-Sport club or visit 24hourfitness.com.

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24 Hour Fitness Opens First Club in Virginia and Hosts Grand Opening on Sept. 21


Sep 17

Fitness challenge in Berkeley Heights partners with local businesses and World Vision

Gabriele Fitness and Performance in Berkeley Heights, an athlete training and fitness facility for students and adults, will be hosting their first-ever 21-Day Total Transformation Challenge starting on Monday, Sept. 24, at its 20 Locust Ave. location.

This challenge will help participants get healthy, both mentally and physically, through a series of activities designed to shed body fat and decrease stress. These challenges will include completing workouts, eating healthy meals, participating in activities with other local businesses, and enjoying relaxing massages.

Each member of the two-person team will be given a scorecard, outlining the challenges. At the end of the 21 days, scores will be tallied up and the team with the most points will take home a cash prize.

Proceeds will be donated to World Vision, a charity dedicated to helping children and families across the globe.

Registration for this event is required. Email train@gabrielefitness.com. For more information visit gabrielefitness.com/21day or call 908-464-4441.

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Fitness challenge in Berkeley Heights partners with local businesses and World Vision


Sep 17

How to run a healthy fitness centre

Special report

WATCHIRANONT THONGTEP THE NATION September 17, 2012 1:00 am

and integrity with customers, leading fitness and wellness business operators said.

"In order to build and maintain a strong business, there has to be a right business model in place - good-quality products, coupled with a dedicated, professional and experienced team

and, of course, sound partnerships to help build a strong membership base that is satisfied with our services," said Patrick Wee, the founder and chief executive officer of True Fitness.

Not only does True Fitness provide holistic fitness and wellness offerings, the company also constantly upgrades and improves its operations and services.

Wee added that integrity and trust with members and public is also another key factor that enables True Fitness to stay strong in today's environment. "We do not believe in ad hoc

discounts, so we offer fixed prices to maintain the integrity of membership pricing and to build trust in our sales teams," Wee said. Mark Buchanan, managing director of Fitness First (Thailand) said: "No matter what happened in the market place - for example, while our competitors were selling cheap membership - we never went back to cutting our membership prices as we wanted to be a profitable and sustainable business."

Buchanan added that the key element that helped Fitness First succeed for more than 11 years is its approach to the people. The company emphasises recruiting and investing in staff,

as it believes that well-trained staff can create long-term relationship with customers.

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How to run a healthy fitness centre


Sep 16

"Find Your Thing," Enjoy a Day of Fitness Fun at Kaiser Permanente's Get Fit Festival at Angel Stadium

ANAHEIM, Calif.--(BUSINESS WIRE)--

Kaiser Permanente Southern California is celebrating its first annual Get Fit Festival at Angel Stadium in Anaheim today from 7 a.m. to 5 p.m. The fitness festival, themed Find Your Thing, will provide thousands of attendees with an opportunity to experience a range of activities, products and services, all aimed at promoting a healthier lifestyle. Over two dozen vendors and sponsors will be offering everything from yoga and Zumba to aerial fitness and barre workouts.

Kaiser Permanente is committed to improving the health and well-being of our members and the communities we serve, said Benjamin K. Chu, M.D., M.PH., MACP, group president forKaiser Permanente Southern CaliforniaandKaiser Permanente Hawaii. The Get Fit Festival gives us the opportunity to do just that, he added.

The festival was born out of the idea that people want to try things like yoga, Pilates, or cycling, but may not know how to take the first step or are uncomfortable trying something new, said Edward M. Ellison, M.D., executive director for the Southern California Permanente Medical Group. Unlike events that are designed only for athletes, The Get Fit Festival is designed for everyone. No matter your age or fitness level, you can 'Find Your Thing' in a fun and friendly environment.

The festival will be hosted by acclaimed celebrity trainers Jennifer Cohen and Joe Rivera and includes special appearances from renowned fitness expert Gunnar Peterson, Adam Ernster, Lifescript Fitness Expert, and Chivas USA forward, Cesar Romero. Dancing with the Stars All-star couple Sabrina Ryan and Louis Van Amstel are also scheduled for a special performance on the main stage. Louis and Sabrina will be opening an hour-long dance session, led by Downey Dance Rx creator and ballroom dancer, Jason Cheng, D.O. Dr. Cheng, an anesthesiologist at Kaiser Permanente Downey Medical Center, has been dancing over three years and is an example of the health benefits of dance.

When I started dancing a couple years ago, I lost a lot of weight, noticed toning, better muscle strength, increased endurance and flexibility, and I thought to myself, I have to share this with people," said Cheng, who choreographs all the dances, most based on Latin dance moves. "Above all, dancing is fun and you get a great, high intensity workout without realizing that youre working out," he added.

200 people have registered to join Dr. Chu in a 30-mile Bike Tour that begins at 7 a.m. at the iconic Angel Stadium and will travel along the Santa Ana River to Huntington Beach and back to the stadium, ending under the Big A.

Dr. Ellison will kick-off the 5K Run/Walk presented by Shoebacca at 7:30 a.m. He, along with Sean Hashmi, M.D., a former personal trainer and an Internal Medicine and Nephrology Specialist at the Kaiser Permanente Woodland Hills Medical Center will be joined by about 1,700 pre-registered participants. Dr. Hashmi leads a weekly Walk with your Doc to boost employee and member health.

Over 80 teams of six are participating in the Kaiser Permanente Get Fit Festival 50-Mile Relay. The relay-style race starts at 6 a.m. at the Irvine Medical Center, and continues through Tustin, Orange, Anaheim Hillsand Anaheim, finishing at Angel Stadium.

For an additional list of Festival participants, please visit: http://www.getfitfestival.org

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"Find Your Thing," Enjoy a Day of Fitness Fun at Kaiser Permanente's Get Fit Festival at Angel Stadium


Sep 16

Group promotes personal growth through fitness

Getting back to basics and redefining the word play, is what coach Becky Bliss wants for San Antonio girls. From bicycle rodeos to Frisbee Frenzies, Bliss created GoPLAYGirls, focusing on sports, fitness and productive growth.

We want to redefine the word play to get girls active, because active girls develop into leaders and good characters, Bliss said.

And it is lowering the risk of teen pregnancy and dropout rates and that translates into good grades. There are so many connections about sports, fitness, and overall development in one's character.

GoPLAYgirls is a non-profit organization open to girls of all ages. To date, the group has partnered with San Antonio Parks and Recreation, YMCA, area schools, San Antonio Silver Stars, as well as coaches from the University of Texas at San Antonio and the University of the Incarnate Word.

An annual fee of $25 includes admission to events, camps, clinics, fitness fairs, mentoring programs and a T-shirt. Bliss hopes GoPLAYGirls will serve as a model for similar organizations in other cities.

Our focus is getting the most opportunities for girls because that is an underserved population. It is not being addressed. We need more people to get on board. The support is there, Bliss explained.

Maybe we can get more professional teams so the girls can have role models. We want to support what some people are already doing but by bringing new ideas to the plate. I would love to see it grow and see it as a U.S. organization, she added.

Bliss, a New York native with degrees in exercise physiology and kinesiology has an extensive background in physical education. She played softball in college and has overseen sport camps and clinics. She currently works with the animal welfare group Spay-Neuter-Inject-Protect San Antonio and offers private softball lessons, as well.

I grew up playing sports my entire life. When I moved to San Antonio five years ago, I was doing private lessons, but wasn't coaching collegiately and I saw the need, said Bliss.

I saw the issues the city is faced with the obesity, the non-participation and said I can do something to change that.

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Group promotes personal growth through fitness


Sep 16

New Surprise gym aims to help fitness fanatics, novices alike

by Alyssa Lee - Sept. 14, 2012 08:59 AM The Republic | azcentral.com

Desired Physiques Fitness Center, a Surprise gym that wants to help fitness fanatics and exercise novices alike achieve their personal goals, will have a grand opening Saturday.

The event will be broadcast on 98 KUPD radio. There will be free food, beverages and prizes.

The club opened May 21 and management hopes the grand opening will attract more community attention. It has gained 1,100 active members since May, said Duane McGill, vice president of operations.

"Until now, membership has all come from word of mouth," McGill said.

Desired Physiques hopes to open 10 clubs in the Valley over the next five years, he said.

The gym's equipment includes treadmills and weight machines. Services offered include fitness classes, such as Zumba and kickboxing, which are included in the membership. The club also offers members on-site child care.

For people who want help with their fitness goals, Desired Physiques provides personal training and motivational coaching.

"On average, about 42 percent of people who join a gym quit within the first 30 days," McGill said. "After 90 days, 65 percent of people end up quitting. The bottom line is the novelty of getting in shape and the novelty of exercising starts wearing off in a very short time."

Gym member demographics have changed in the past 20 years, he said. The club has classes to help members from all walks of life stay "in the zone" about becoming fit, said McGill, whose background includes study in behavioral sciences and biology.

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New Surprise gym aims to help fitness fanatics, novices alike


Sep 15

Manhattan fitness club owner: Emails prove co-founder's lawsuit is bogus

North County Times

Renee Linnell is suing business partner Billy Macagnone, saying his lothario ways tanked their fitness club.

The bad boy of a Manhattan fitness joint whos being sued for driving his business into the ground with his oversexed antics says his accusers just mad he dumped her.

Billy Macagnone, co-founder of Body Evolutions on E. 10th St., dished Friday on his ex, releasing emails that he says prove Renee Linnells lawsuit is bogus.

I was willing to give you everything. My body/My heart/My money/My life/My time/My energy. Everything.

And you chose Stephanie and TV and spinning instead, Linnell told Macagnone in an email filed in Manhattan Supreme Court.

Linnell, in a lawsuit filed last month, claims Macagnone ruined their fitness club business by sleeping with clients and then dumping them via Facebook.

Macagnones lawyer, Jeffrey Gold, said the intimate exchanges tell a different story.

In one email, Linnell is quoted writing: I threw myself at so many married men, I cheated, I used sex to get what I want . . . I really did honestly love you . . . thats all history.

Her attorney, Richard Cohen, said the newly filed emails are edited and incomplete.

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Manhattan fitness club owner: Emails prove co-founder's lawsuit is bogus



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