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Global Military Fitness Training Equipment Market in-Depth Research Report 2020-2025:

The Global Military Fitness Training Equipment Market Research Report provides a detailed Market overview along with the analysis of the industrys gross margin, cost structure, consumption value, and sale price. The key companies of the Military Fitness Training Equipment Market, manufacturers, distributors along the latest development trends and Forecasts are detailed in the Report.

It is focused on active contenders in Military Fitness Training Equipment industry and provides analysis for their production methodologies, manufacturing plants, and capacities, product cost, raw material sources, value chain analysis, effective business plans, product/service distribution pattern. Key Players profiling including specification, sales, gross margin, share in the worldwide market, revenue, and CAGR too. Considering the Geographic area, Military Fitness Training Equipment market is divided into various regions like North America, Middle-East a and Africa, Asia-Pacific, South America, and Europe.

The following Mentioned Companies:

Life Fitness, Promaxima, Core Health and Fitness, Technogym, Greenfields Outdoor Fitness, Movestrong, Triactive America, Fitness Anywhere And More

For Better Understanding Go With This Free Sample Report Enabled With Respective Tables and Figures( Get Instant 10% Discount ):https://www.eonmarketresearch.com/sample/52385

Global Military Fitness Training Equipment Market Research Report Segments Described:-

1. Industry Overall:- History, Market Competition, Development and Trend, Trade Overview, Policy.

2. Company:- Company Profile, Business Operation Data, Product & Service, Market Share.

3. Investment Analysis:- Investment Opportunity, Investment Calculation, Market Features.

4. Industry Chain:- Cost, Raw Materials, Technology, Consumer Preference.

Product Type Segmentation :

Mobile Fitness EquipmentFixed Fitness Equipment

Industry Segmentation :

GroundNavalAirborne

Military Fitness Training Equipment Market regional analysis covers the following regions: North America, Europe, Asia-Pacific, South America, Middle East & Africa.

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Other Details Of The Military Fitness Training Equipment Market In The Report:

1. Both subjective and quantitative analysis of the Military Fitness Training Equipment market is finished which enables afterward assessment of the market.

2. Different research strategies and devices had been concept approximately even as gathering the statistics for the market document.

3. Both the fine down and the base up strategies have been utilized for the research of the information. The mechanical SWOT investigation became made, and the Porters Five Forces display was utilized for understanding the functionality of the market.

4. The final region is the choice of the market and the proposals with the aid of the enterprise professionals.

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TOC of Military Fitness Training Equipment Market Contains Following Points:

Part 1 Industry Overview

1.1 Military Fitness Training Equipment Industry

1.2 Industry Chain (Upstream, Technology, Cost Structure, Consumer Preference, Downstream)

Part 2 Industry Overall

Part 3 Military Fitness Training Equipment Market by Product

3.1 Products List of Major Companies

3.2 Market Size

3.3 Market Forecast

Part 4 Key Companies List

Part 5 Market Competition

5.1 Companies Competition

5.2 Industry Competition Structure Analysis

Part 6 Military Fitness Training Equipment Market Demand by Segment

6.1 Demand Situation

6.1.1 Industry Application Status

6.1.2 Industry SWOT Analysis

6.2 Major Customer Survey

6.3 Demand Forecast

Part 7 Region Operation

7.1 Regional Market

7.2 Production and Sales by Region

7.3 Regional Forecast

Part 8 Military Fitness Training Equipment Market Investment

8.1 Market Features

8.2 Investment Opportunity

8.3 Investment Calculation

Part 9 Conclusion

Part 10 Appendix

***Thanks for reading this article; you can also get individual chapter wise section or region wise report versions like United States, Europe, Middle East, and Africa or Asia-Pacific.***

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Global Military Fitness Training Equipment Market Detailed Analysis 2020 Strategic Assessment and Forecast 2025| Life Fitness, Promaxima, Core Health...

By MADDY VITALE

The many faithful members of the Ocean City Aquatic and Fitness Center will have something to be pleased about starting Tuesday.

After the six-month COVID-19 shutdown of gyms throughout the state, the restriction has been lifted and fitness gurus can once again enjoy their workouts. The pool had reopened in July at the allowed 25 percent capacity.

Gyms are the latest to reopen in Gov.Phil Murphysrollout, which has several phases.

Bylifting the restriction on the states gyms,the fitness portion of the center will reopen once again withthesameallowable 25 percent capacity. Masks or face coverings are required at all times for staff and members.

Certainly, the city is excited that thegovernor has allowed indoor gym owners to open back up. The staff at the Aquatic and Fitness Center is happy to welcome everyone back, said Michael Allegretto, aide to Mayor Jay Gillian.

The city has been in charge of the fitness center, which is located in the Community Center, for about 28 years, Allegretto noted.

We encourage everyone to enjoy a healthy lifestyle. The Aquatic and Fitness Center is a nice asset for our town, Allegretto pointed out. The entire Community Center really is the hub for the town. People love going there for everythingthe center has to offer.

There will be additional restrictions in place when the fitness reopens.

Additional details and guidelines include:

45-minute time slots available with reservations opening one day in advance.

Monday-Friday slots will be from 5:30 a.m. to 7:30 p.m. Saturday and Sunday slots will be from 8:30 a.m. to 3:30 p.m.

20-person occupancy maximum.

There will be no 1:30 p.m. time slots equipment will be deep-cleaned and disinfected by an electrostatic sprayer.

There will be a staff person working at all times to monitor social distancing.

Locker rooms will not be open come prepared to work out.

No childcare available.

Members can call 609-398-6900 one day in advance to reserve time slots to use the equipment.

See the article here:
O.C.s Aquatic and Fitness Center to Reopen - OCNJ Daily

MOORHEAD Melanie Fierstine is pretty emotional over her showing at the Ms. Health and Fitness competition.

Im in tears over here-verklempt. Im still stunned! she told her Facebook friends, following news that she got third place out of 40 women in her group for the national competition.

Fierstine, a fitness buff and assistant professor, told her story to The Forum earlier this month.

Placements in the competition were dependent upon votes from the public, which makes Fierstine even more grateful. She says shes thankful to everyone who shared posts, told friends, family and complete strangers to vote, and for bringing so much goodness and light when it was needed most.

Its been such a heavy time packed with anxiety, frustration, sadness, and doubt for each of us the past six months when our world is seemingly out of control; yet, you took time each day to vote and cheer me on. I am amazed at the kindness and positive encouragement you have shown me and I am forever grateful to each of you, Firestone wrote on Facebook.

The top five women in each group will now advance to the finals.

Original post:
Moorhead woman finishes third in group for national fitness competition - INFORUM

There are indications Democratic Michigan Governor Gretchen Whitmer may soon be making an announcement about allowing fitness centers and theaters to reopen. The Detroit Free Press got the inside track on the development. Its reporting the announcement could be made at any time. The Free Press reports the word its getting is that the reopening could be set for immediately after the upcoming Labor Day holiday weekend. Similar facilities have been allowed to reopen in the Upper Peninsula and the Northern Lower Peninsula. Some fitness centers have tried bucking the Governors orders. But that only got them stern visits from state workers and in some cases law enforcement officers or State Police with promises of enforcement action. The Free Press says its inside information is coming from the task force which is helping to offer suggestions to the Governor about how to handle business closings and restrictions. The Governor has been under increasing pressure, including new lawsuits about reopening the last group of businesses forced to remain closed.

Agroup of bowling alleys had filed suit against the Governor but then withdrew the case after hearing theyd get a chance to talk with the Governors virus control team about reopening if they dropped the suit. They point out that only a couple of states require bowling alleys to remain closed and theres little if any data showing virus transmission is heightened at a bowling alley or any type of exercise facility for that matter.

Read more here:
Theaters and Fitness Centers May Be Close To Reopening - wbckfm.com

Miniature fitness trackers for lobsters and devices to monitor the quality of their shipping conditions are being prototyped as part of an initiative to reduce stress points and improve survival in the lobster supply chain for the Maine lobster industry.

The University of Maine Lobster Institute leads the initiative in collaboration with lobster industry partners and scientific collaborators at Saint Josephs College and Wells National Estuarine Research Reserve. This effort to improve practices to reduce mortality throughout the lobster supply chain was one of 30 projects nationwide to receive funding earlier this year from the National Oceanographic and Atmospheric Administration Saltonstall-Kennedy Program. Of the eight funded projects in the Atlantic region, it is the only one focused on the American lobster.

Maines lobster industry asked the institute to help quantify and mitigate stress points in the lobster supply chain that reduce survival and profitability, says Lobster Institute director Rick Wahle, who is based at UMaines Darling Marine Center. The industry calls it shrink the mortality lobsters experience as they change hands from capture to kitchen. Its been a long-standing, contentious issue that is heating up, both literally and figuratively, in a changing climate and competitive world market.

As part of the two-year project funded at more than $299,000, miniature sensory devices crustacean heart and activity trackers (C-HAT, pronounced sea-hat) are being prototyped. Comparable to a human fitness tracker, the noninvasive device strapped on a lobster is designed to monitor heart rate and movement as the crustacean passes from trap to on-board live tank to live storage crate to truck to wholesaler or processor.

A separate sensor-equipped device called the MockLobster will also travel along with crated lobsters to log environmental conditions experienced, including temperature, light and dissolved oxygen.

The idea is to strap the C-HAT on a lobster in a crate as a representative of how a lobster responds to the trip from boat to wharf to wholesaler and to its final destination, says Ben Gutzler of Wells National Estuarine Research Reserve, who is collaborating on the devices along with Steve Jury of Saint Josephs College. Ideally, we will also have a MockLobster traveling with the C-HAT to measure temperature, motion and other conditions, as the crate makes the trip. Well then do it all over again for more trips, so we have a representative sampling of trips from a particular wharf.

Concurrently, UMaine researchers are working with harvesters and dealers to develop an economical, standardized protocol to monitor water quality and the health of lobsters as they move from trap to boat wells to live tanks on wharfs and inland storage facilities.

Andrew Goode, a UMaine Ph.D. student in oceanography and a lobsterman from Boothbay, and Cassie Leeman, a masters student in marine biology, have been undertaking the initial setup for monitoring, data collection and analysis in collaboration with working supply chain companies, such as Ready Seafood and Lukes Lobster, both members of the Maine Lobster Dealers Association. The initial work was catalyzed by a one-year, $35,000 2019 Graduate Assistantship Award to Goode from the University of Maine System Research Reinvestment Fund.

The project aims to track both conditions and lobster health through the supply chain. Goodes and Leemans academic adviser, Damian Brady, UMaine assistant professor of marine sciences who also is based at the Darling Marine Center, is a co-investigator on the project; his focus is on monitoring and mitigating the conditions that lobster experience as they move from trap to dealer. At the same time, co-investigator Deborah Bouchard, UMaine Aquaculture Research Institute director, is leading the development of protocols to monitor lobster health along the way, including behavior, blood proteins, and other physiological indicators.

By developing and implementing quality-control mechanisms, and defining best practices, the researchers and industry leaders seek to address the longstanding issue of mortality in the lobster supply chain that is becoming an even greater concern with the large volume of lobster handled by the fishery, the changing climate and increasingly competitive global markets.

The goal is to improve handling practices to minimize waste and make more efficient use of the natural resource, according to the science-industry team members, including the Maine Lobster Dealers Association and Maine Lobstermens Association.

Identifying and mitigating stress points along the supply chain can mean millions of dollars of savings and avoid waste for the lobster industry, says Curt Brown of Ready Seafood in Portland and Saco. Live lobster dealers, processors and pound owners typically experience shrink rates ranging anywhere from 3% to as much as 20%. For an annual harvest valued at nearly half a billion dollars, this level of loss could equate to as much as $100 million.

The Maine Lobster Dealers Association and the Maine Lobstermens Association have been the driving forces in the project, Wahle says. We are making a collective effort to bring new technology to bear to address stress points as lobsters change hands multiple times in their trip from trap to table. If we can demonstrate that we have the tools to track the fate of lobsters through the supply chain and enhance their survival, that will be a success.

The Lobster Institute, in UMaines College of Natural Sciences, Forestry, and Agriculture, has been working with the lobster industry since 1987. Its mission is to foster collaboration and communication in support of a sustainable and profitable lobster industry in the Northeast U.S. and Canada. More information is online.

Read more:
Fitness trackers, environmental sensors prototyped to improve survival in the lobster supply chain - Boothbay Register

Amazon is getting into the health gadget market with a new fitness band and subscription service called Halo. Unlike the Apple Watch or even most basic Fitbits, the Amazon Halo Band doesnt have a screen. The app that goes along with it comes with the usual set of fitness tracking features along with two innovative and potentially troubling ideas: using your camera to create 3D scans for body fat and listening for the emotion in your voice.

The Halo Band will cost $99.99 and the service (which is required for Halos more advanced features) costs $3.99 per month. Amazon is launching it as an invite-only early access program today with an introductory price of $64.99 that includes six months of the service for free. The Halo service is a separate product that isnt part of Amazon Prime.

The lack of a screen on the Halo Band is the first indicator that Amazon is trying to carve out a niche for itself thats focused a little less on sports and exercise and a little more on lifestyle changes. Alongside cardio, sleep, body fat, and voice tone tracking, a Halo subscription will offer a suite of labs developed by partners. Theyre short challenges designed to improve your health habits like meditation, improving your sleep habits, or starting up basic exercise routines.

The Halo Band is not a medical device, Amazon tells me. As such, it hasnt submitted the device to the FDA for any sort of approval, including the lighter-touch FDA clearance that so many other fitness bands have used.

The Amazon Halo intro video. | Source: Amazon

The Halo Band consists of a sensor module and a band that clicks into it on top. Its a simple concept and one weve seen before. The lack of a display means that if you want to check your steps or the time, youll need to strap something else to your wrist or just check your phone.

The band lacks increasingly standard options like GPS, Wi-Fi, or a cellular radio, another sign that its meant to be a more laid-back kind of tracker. It has an accelerometer, a temperature sensor, a heart rate monitor, two microphones, an LED indicator light, and a button to turn the microphones on or off. The microphones are not for speaking to Alexa, by the way, theyre there for the voice tone feature. There is explicitly no Alexa integration.

It communicates with your phone via Bluetooth, and it should work equally well with both iPhones and Android phones. The three main band colors that will be sold are onyx (black), mineral (light blue), and rose gold (pink-ish).

There will of course be a series of optional bands so you can choose one to match your style and all of them bear no small resemblance to popular Apple Watch bands. The fabric bands will cost $19.99 and the sport bands will be $15.99.

Amazon intends for users to leave the Halo Band on all the time: the battery should last a full week and the sensor is water resistant up to 5ATM. Amazon calls it swimproof.

But where the Halo service really differentiates itself is in two new features, called Body and Tone. The former uses your smartphone camera to capture a 3D scan of your body and then calculate your body fat, and the latter uses a microphone on the Halo Band to listen to the tone of your voice and report back on your emotional state throughout the day.

Body scans work with just your smartphones camera. The app instructs you to wear tight-fitting clothing (ideally just your underwear) and then stand back six feet or so from your camera. Then it takes four photos (front, back, and both sides) and uploads them to Amazons servers where theyre combined into a 3D scan of your body thats sent back to your phone. The data is then deleted from Amazons servers.

Once you have the 3D scan, Amazon uses machine learning to analyze it and calculate your body fat percentage. Amazon argues that body fat percentage is a more reliable indicator of health than either weight or body mass index. Amazon also claims that smart scales that try to measure body fat using bioelectrical impedance are not as accurate as its scan. Amazon says it did an internal study to back up those claims and may begin submitting papers to peer-reviewed medical journals in the future.

Finally, once you have your scan, the app will give you a little slider you can drag your finger on to have it show what you would look like with more or less body fat.

That feature is meant to be educational and motivational, but it could also be literally dangerous for people with body dysmorphic disorder, anorexia, or other self-image issues. I asked Amazon about this directly and the company says that it has put in what it hopes are a few safeguards: the app recommends you only scan yourself every two weeks, it wont allow the slider to show dangerously low levels of body fat, and it has information about how low body fat can increase your risk for certain health problems. Finally, although anybody 13 years of age and up can use the Halo Band, the body scan feature will only be allowed for people 18 or older.

The microphone on the Amazon Halo Band isnt meant for voice commands; instead it listens to your voice and reports back on what it believes your emotional state was throughout the day. If you dont opt in, the microphone on the Band doesnt do anything at all.

Once you opt in, the Halo app will have you read some text back to it so that it can train a model on your voice, allowing the Halo Band to only key in on your tone and not those around you. After that, the band will intermittently listen to your voice and judge it on metrics like positivity and energy.

Its a passive and intermittent system, meaning that you cant actively ask it to read your tone, and its not listening all of the time. You can also mute the mic at any time by pressing the button until a red blinking LED briefly appears to show you its muted.

Amazon is quick to note that your voice is never uploaded to any servers and never heard by any humans. Instead, the band sends its audio snippets to your phone via Bluetooth, and its analyzed there. Amazon says that the Halo app immediately deletes the voice samples after it analyzes them for your emotional state.

It picks up on the pitch, intensity, rhythm, and tempo of your voice and then categorizes them into notable moments that you can go back and review throughout the day. Some of the emotional states include words like hopeful, elated, hesitant, bored, apologetic, happy, worried, confused, and affectionate.

We asked Amazon whether this Tone feature was tested across differing accents, gender, and cultures. A spokesperson says that it has been a top priority for our team but that if you have an accent you can use Tone but your results will likely be less accurate. Tone was modeled on American English but its only day one and Tone will continue to improve.

Both the Body and Tone features are innovative uses of applied AI, but they are likely to set off any number of privacy alarm bells. Amazon says that it is being incredibly careful with user data. The company will post a document detailing every type of data, where its stored, and how to delete it.

Every feature is opt-in, easy to turn off, and its easy to delete data. For example, theres no requirement you create a body scan and even if you do, human reviewers will never see those images. Amazon says the most sensitive data like body scans and Tone data are only stored locally (though photos do need to temporarily be uploaded so Amazons servers can build the 3D model). Amazon isnt even allowing Halo to integrate with other fitness apps like Apple Health at launch.

Some of the key points include:

The body scanning and tone features might be the most flashy (or, depending on your perspective, most creepy) parts of Halo, but the thing youll likely spend the most time watching is your activity score.

Amazons Halo app tracks your cardio fitness on a weekly basis instead of daily allowing for rest days. It does count steps, but on a top level, what you get is an abstracted score (and, of course, a ring to complete) thats more holistic. Just as Google did in 2018, Amazon has worked with the American Heart Association to develop the abstracted activity score.

The Halo Band uses its heart monitor to distinguish between intense, moderate, and light activity. The app combines those to ensure youre hitting a weekly target. Instead of the Apple Watchs hourly stand prompts, the Halo app tracks how long you have been sedentary. If you go for more than eight hours without doing much (not counting sleep), the app will begin to deduct from your weekly activity score.

The Halo Band can automatically detect activities like walking and running, but literally every other type of exercise will need to be manually entered into the app. The whole system feels less designed for workout min-maxers and more for people who just want to start being more active in the first place.

Speaking of heart tracking, the Halo Band doesnt proactively alert you to heart conditions like atrial fibrillation, nor does it do fall detection.

The Halo Bands sleep tracking similarly tries to create an abstracted score, though you can dig in and view details on your REM sleep and other metrics. One small innovation that the Halo Band shares with the new Fitbit is temperature monitoring. It uses a three-day baseline when you are sleeping and from there can show a chart of your average body temperature when you wake up.

Finally, Amazon has partnered with several third parties to create services and studies to go along with the Halo service. For example, if your health care providers system is compatible with Cerner, you can choose to share your body fat percentage with your providers electronic medical records system. Amazon says it will also be a fully subsidized option for the John Hancock Vitality wellness program.

The flagship partnership is with WW, which syncs up data from Halo into WWs own FitPoints system. WW will also be promoting the Halo Band itself to people who sign up for its service.

There are dozens of lower-profile partnerships, which will surface in the Halo app as Labs. Many of the labs will surface as four-week challenges designed to get you to change your health habits. Partners creating Labs range from Mayo Clinic, Exhale, Aaptiv, Lifesum, Headspace, and more. So there might be a lab encouraging you to give yoga a try or a set of advice on sleeping better like kicking your pet out of your bedroom.

Amazon says each Lab needs to be developed with scientific evidence of its effectiveness and Amazon will audit them. Data created from these challenges will be shared with those partners but only in an aggregated, anonymous way.

Virtually all the features discussed here are part of the $3.99 / month Halo subscription. If you choose to let it lapse, the Halo Band will still do basic activity and sleep tracking.

In charging a monthly subscription, Amazon is out on a limb compared to most of its competitors. Companies like Fitbit and Withings offer some of the same features you can get out of the Halo system, including sleep tracking and suggestions for improving your fitness. They also have more full-featured bands with displays and other functionality. And of course theres the Apple Watch, which will have deeper and better integrations with the iPhone than will ever be possible for the Halo Band.

Overall, Halo is a curious mix. Its hardware is intentionally less intrusive and less feature-rich than competitors, and its pricing strategy puts Amazon on the hook for creating new, regular content to keep people subscribed (exercise videos seem like a natural next step). Meanwhile, the body scanning feature goes much further than other apps in directly digitizing your self-image which is either appealing or disturbing depending on your relationship to your self-image. And the emotion tracking with Tone is completely new and more than a little weird.

The mix is so eclectic that I cant possibly guess who it might appeal to. People who are more serious about exercise and fitness will surely want more than whats on offer in the hardware itself, and people who just sort of want to be a little more active may balk at the subscription price. And since the Halo Band doesnt offer the same health alerts like fall detection or abnormal heart rate detection, using it as a more passive health monitor isnt really an option either.

That doesnt mean the Halo system cant succeed. Amazons vision of a more holistic health gadget is appealing, and some of its choices in how it aggregates and presents health data is genuinely better than simple step counting or ring completion.

We wont really know how well the Halo system does for some time, either. Amazons opening it up as an early access program for now, which means you need to request to join rather than just signing up and buying it.

Go here to read the rest:
Amazon Halo: a fitness band and app that scans your body, listens to your voice - The Verge

In an effort to stay fit and sane in these trying times, Americans have become especially innovative when it comes to finding ways to exercise during the pandemic.

With quarantines and stay-at-home mandates prompting temporally closures at many gym chains and fitness boutiques around the country, Americans have turned to new ways to get their blood pumping. Some are equipping their own at-home studios with Peloton bikes and NordicTrack treadmills, leading to massive sales booms and weeks-long back orders, while others are unfurling their yoga mats and queuing up virtual streaming classes from their favorite instructors.

In areas where gyms have started to slowly reopen to the public, companies are enforcing new policies including mandating masks, reducing capacity, and enhancing sanitizing, while others are ignoring protocols altogether and defying state mandates at "speakeasy gyms."

We took a closer look at some of the biggest trends in fitness as the pandemic continues on.

Read the rest here:
12 ways the pandemic has changed fitness and exercise as we know it - Business Insider - Business Insider

Jade Rammell, Pocatello native, competing to be on the cover of Ms. Health & Fitness. | Julian Paras, KPVI

POCATELLO (KPVI) If you were to ask Jade Rammell how fitness has affected her life, she would say its had a domino effect that has made her life better.

The Pocatello native is now competing to be on the next cover of Ms. Health & Fitness.

Getting to this point has been a three year journey and it isnt something she would have looked forward to back then. It took a lot of work to get to where she is today, and postpartum depression was one of her biggest challenges along the way.

I wasnt myself. I cried all the time. I had dark thoughts. I was very short-tempered. I was just mean and I just wasnt myself, Rammell says.

Taking medication to combat her depression has always been part of her daily routine, but the thing thats made the biggest difference for her is movement.

Its really nice to know that movement is medicine. It helps you out a lot, she says. Id come home feeling a million times better. Id be happier. Id be ready to get my to-do list done and it just helped a lot.

With this competition, she hopes shes also setting an example for her young daughter, who is already following in mothers footsteps.

She loves to play with the weights and grab on to them. She cant lift them at all but she loves to be around it, says Rammell.

Overall, Rammell says fitness has done more for her than just being fit. Its also helped her be open to new experiences and where they can take her.

The competition ends Sunday at 11 p.m. and shes asking for your supporting vote here.

Link:
Local mom has used fitness to push through life struggles, and now she's in a national competition - East Idaho News

Richard Decker, founder of AWATfit, is looking to bring his mobile gym to Bergen County for those looking to get a workout in an outdoor space. NorthJersey.com

While the gym industry has struggled during the pandemic, oneentrepreneur is bringing the gym straight to the great outdoors.

Richard Deckerdidn't createAWATfit in response to coronavirus pandemic; it was only a bit of luck that saw him putting the finishing touches on his new mobile gym model last year.

The New York-based business, which is now looking to expand to Bergen County,has thrived as people have looked for a safe way to get their daily exercise routine.

Richard Decker, CEO and founder of AWATfit, stands on his truck, the centerpiece of his mobile gym business.(Photo: Photo courtesy of Aaron Kresberg)

"What COVID did was quadruple my business,"said Decker."We were the only gym that wasnt closed down. We would work out right next to the code enforcers."

Decker beganlooking into creating AWATfit, which stands for"Any Where, Any Time,"in 2018 after walking away from the brick and mortar gym and restaurant industry after 30 years. Creating a fitness model where he wasnt attached to a physical location and at the mercy of landlords appealed to him, leading him to start doing personal training for customers in outdoor environments such as nature trails.

Richard Decker, CEO and founder of AWATfit, helps customers work out with bungee cords as part of his mobile gym.(Photo: Photo courtesy of Aaron Kresberg)

Studies have shown that being outdoors can help lower blood pressure andstress hormone levels, improve immune systems and help reduce anxiety, said Tracy Scheller, medical director of Englewood Healths Graf Center for Integrative Medicine. One scientific study conducted last year has shown that those who spend at leasttwo hours per week in green spaces were more likely to have good mental and physical health, Scheller said.

"Now youre getting the benefit of this exercise and a gym while also having the benefit of being in nature,"said Scheller. "A lot of gyms have windows and you can see the trees, but actually being outside has really shown some real benefit."

After hearing from customers that they may not want to exercise in the woods during the summer months, when ticks are active, Decker looked into getting a truck that would provide him with a means to bring his business wherever a customer wants him.

The truck, which started serving customers in New York in February 2019, can allow25 customers at a time, who use equipment such as pull-up bars, chin-up bars, heavy bags, suspension training, slam balls and bungee cords that connect directly to the truck.

Before the pandemic, Decker had begun franchising, sending trucks to Westchester County,Long Islandand Texas. Now, in addition to Bergen County, hes looking to expand the business to Florida and California.

"Pre-COVID, I would be like, 'I dont know how were going to get to these areas,'but post-COVID, the areas are coming to us,"said Decker.

He said AWATFIT cost about $100,000 to start up, truck included, while his last 4,000-square-foot physical gym cost about $750,000.

Decker islooking to partner with organizations trying to fundraiser during the pandemicby donating a part of the proceeds for the fitness classes.

One of his goals is helping to raise $25,000 for playground equipment in Mashashimuet Park in his hometown of Sag Harbor, New York.

Even though gyms are beginning to reopen,Decker said customers might not be rushing back to their local gyms right away, which will put additional strain on the industry.

FITNESS: NJ gym owners are eager to welcome members back as Murphy says gyms can reopen next week

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COVID-19: Coronavirus vaccine trial: Two New Jersey hospitals are looking for volunteers

"People dont want to go indoors,"said Decker. "They are afraid to go indoors. Even though the gyms are opening, there are all these restrictions."

Indoor gyms will reopen in New Jersey at25% capacity on Sept. 1 with rules including temperature screenings, masks and social distancing (gym users must stay six feet apart at all times). Members must also wear their workout clothes instead of changing in a locker room.

Decker said he was happy that he left behind the world of brick and mortar gym and restaurants behind and had set up his mobile, outdoor business before the pandemic. He said he worries for his friends that are in the industry.

"Both of those businesses are never going to come back the same and those that are in, unless they have a huge corporate sponsor, they are not going to make it through it," he said.

Stephanie Nodais a local reporter for NorthJersey.com. For unlimited access to the most important news from your local community,please subscribe or activate your digital account today. Email:noda@northjersey.comTwitter:@snoda11

Read or Share this story: https://www.northjersey.com/story/news/business/2020/08/30/gym-owner-awatfit-says-covid-pandemic-favors-outdoor-fitness/5647455002/

Excerpt from:
Mobile gym owner says open-air fitness is way of the future - NorthJersey.com

Photo by Andrew Bowen

Above: The exterior of Boulevard Fitness is seen here on Aug. 26, 2020.

Boulevard Fitness, the University Heights gym that made national news for its refusal to shut down despite orders to do so from county health officials, is temporarily closing its doors.

In an email to gym members Wednesday, owner Shawn Gilbert said recent enforcement actions from the county health department and San Diego Police Department made its continued unlawful operations unsustainable.

"We have been fighting hard and doing everything we can to continue to keep our doors open for all of our members but due to current fiscal situations we have to temporary (sic) close our doors," the email read. "Unfortunately, the fines that we are looking at getting would prevent the business from being open on the other side of this closure."

The email to members came one day after the San Diego City Attorney's Office sent Gilbert a letter threatening legal action that could result in fines of up to $2,500 per day.

As of around 4 p.m. Wednesday, people were still working out in the gym, but those trying to enter were being turned away.

RELATED: Why One Business Owner Decided To Follow Health Rules While Some Of His Competitors Arent

San Diego County was ordered to close indoor operations at all gyms in mid-June due to a spike in COVID-19 infections. While the vast majority of gyms and other businesses in the county have complied with those orders, Boulevard Fitness has stayed open.

County officials later moved to toughen up enforcement against rogue businesses, but it wasn't until Aug. 11 that SDPD issued a citation to the gym's owner.

Gilbert said the gym would continue to charge members their monthly fee during the closure unless they request that it be suspended "to ensure that there is a great gym available for you on the other side of this closure."

"We appreciate all of you who are willing and able to continue billing during our closure and recognize that not everyone has the financial means to do so," the email said. "Please note that September 1st billing is right around the corner and we may not be able to delay that one dependent on when we get the email."

San Diego County was removed from the state watch list last week due to improving COVID-19 figures, but it remains unclear whether the state will allow gyms to reopen for indoor activities. Outdoor gyms have been allowed, but not all gyms have had the space or budget to make that transition.

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After Months Of Defying COVID-19 Health Order, Boulevard Fitness To Close - KPBS

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