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In March of 2020 many trainers had to start being creative to keep their businesses going while gyms closed due to the pandemic-related shutdown.

COLUMBUS, Ohio Personal trainers have seen some clients flourish in the time of COVID with the help of zoom fitness.

In March of 2020 many trainers had to start being creative to keep their businesses going while gyms closed due to the pandemic-related shutdown.

Stephanie Hohn said she began building her garage gym at her home years before the pandemic and began to clients who were comfortable using the space at her home.

With many not wanting to take the risk, she decided to do zoom group fitness workouts, one-on-one training, and meal preparation using the online platform.

Some of my clients enjoyed it more and they actually felt that they got a harder workout in their house and I dont know exactly if some of that has to do with the fact that maybe when theyre out in a public area they have other eyes on them and there are other stressors. But when youre at home, youre more comfortable and you might push yourself harder, Hohn said.

The trainer meets with clients to understand what items are around their home they can use to create a workout. Hohn said stairs and rocks are simple items to use and bodyweight workouts can make a big difference.

When it comes to going back into the gym, Hohn said she understands there may be some clients who take much longer than others, and making that decision depends on the gym the client uses and their comfort level.

As for her clients, she said some of them are seeing big success and the reason may come down to addressing health patterns and behaviors while at home.

Thats where people are, its where we live, thats where we figure out how to operate on a daily basis. How are we going to eat? The fridge is right next to you all the time, so how are you going to change those behaviors so you can be successful? Hohn said.

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Zoom fitness changing health and wellness behaviors at home - 10TV

SCOTCH PLAINS, NJ -- Are you interested in trying a different approach to fitness--one where using your brain is as important as moving your body?

Through funds provided by the All of Us Research Program, the Scotch Plains Public Library isoffering a series of weekly classes in Moving with Awareness for Better Balance and Fitness. Taught live via Zoom by instructor Yasmin Ofek, the classes are held on Friday mornings at 10am and will continue through April. No prior attendance is needed and you may join at any point during the series.

While gently challenging your muscles and joints, you wont be asked to push beyond your comfort or move too quickly, or do anything that interferes with your ability to clearly sense how youre moving. Yasmindemonstrates different movementsequences, done both seated and standing (using the chair for support if needed). By paying close attention, your brain can learn new options for movement that may be better than those you habitually and unconsciously choose. Youll be encouraged to pause between movements, in order to give your concentration a break so that you'll be ready to keep learning.

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Older adults in particular are encouraged to join these classes, which are intended to address the loss of balance and strength that can occur as we age. Yasmins instruction combines her background in the Feldenkrais Method, which emphasizes moving with awareness, with her knowledge of anatomy and experience as a fitness trainer. Her classes are designed to help you improve the connection between the brain and body, while gently strengthening the muscles that keep your body upright. All youll need are a chair and sneakers to begin this gentle but effective approach to moving confidently throughout the lifespan! Live closed captioning is available for these classes.

Registration for each class is required: please sign up atwww.scotlib.org/eventsor call the Library at 908-322-5007, x204. You will be sent the Zoom link prior to the class.

Developed resources reported in this project are supported by the National Library of Medicine (NLM), National Institutes of Health (NIH) under cooperative agreement number UG4LM012342 with the University of Pittsburgh, Health Sciences Library System. The content is solely the responsibility of the authors and does not necessarily represent the official views of the National Institutes of Health.

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Learn to Move with Awareness for Better Balance and Fitness at Scotch Plains Library - TAPinto.net

PHILADELPHIA, Feb. 9, 2021 /PRNewswire/ --TeamUp Fitness is a community-driven mobile application that helps people from all over the world commit to achieving and exceeding their fitness goals. This year, in particular, users will get the chance to find the perfect match through Let's Connect on the TeamUp Fitness app.

This new feature encourages users to connect with other members of the fitness community by creating a personalized profile that reflects their interests and fitness goals. There's also a message component that aligns with TeamUp Fitness' goal of being the leading "connection and dating" app in the fitness industry.

"Valentine's Day is right around the corner, and though dating continues to look different because of the pandemic, users can now use the TeamUp Fitness app to not only get a good workout but possibly find a date as well," said Tony Trombetta, CEO of TeamUp Fitness. "In 2021 and beyond, we'll be adding to our app to create a totally immersive fitness experience for our users, and Let's Connect is a major component in achieving this."

Users will receive a daily match at 5 p.m., a common time for Happy Hour. The match will mirror the user's primary activity and fitness goals, and when a match is made, the user will receive a notification via the new Let's Connect feature.

Through their Let's Connect profile, users will be able to see not only who they're seeking but who's seeking them out as well.

"As the world continues to change, we're evolving with it, and we're confident Let's Connect will be a feature that'll grow in popularity on the TeamUp Fitness App," Trombetta noted.

If you can't find true love, at least find the perfect trainer or future teammate for your unofficial soccer or tag football teamand more with Let's Connect and TeamUp Fitness.

About TeamUp Fitness

TeamUp Fitnessis a Social, Lifestyle, and Fitness Dating platform developed to bring the entire fitness community together.Connect, find, match, and chat with new fitness friends, new workout partners, fitness professionals and find your Fitness Soulmate.

Download the app on the Apple Storeor Google Play Storetoday.

CONTACT INFORMATION

Tiffany Kayar

tiffanyPR@newswiremail.io

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Let's Connect TeamUp Fitness

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SOURCE TeamUp Fitness

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TeamUp Fitness Will Get the Heart Pumping with More Than a Workout This Valentine's Day - WFMZ Allentown

Back in November 2017, Cleveland Cavaliers star Kevin Love had a panic attack during a home game against the Atlanta Hawks.

I was having trouble catching my breath, he wrote in a piece for The Players Tribune the following March. Its hard to describe, but everything was spinning, like my brain was trying to climb out of my head. The air felt thick and heavy. My mouth was like chalk. I remember our assistant coach yelling something about a defensive set. I nodded, but I didnt hear much of what he said. By that point, I was freaking out.

Here was a pro athlete, among the best of the best, and he was openly talking about his vulnerability. Here was a man who had spent the better part of his life building his body into an elite basketball machine, but who had not spent enough time on his mind. Its kind of strange when you think about it, he wrote. In the NBA, you have trained professionals to fine-tune your life in so many areas. Coaches, trainers, and nutritionists have had a presence in my life for years. But none of those people could help me in the way I needed when I was lying on the floor struggling to breathe.

Coa cofounders Dr. Emily Anhalt (left) and Alexa Meyer[Photo: Kendall B. Schiff/Coa]Now Love is helping to launch Coa, short for coalesce, the worlds first gym for mental fitness.

Founded by Alexa Meyer and Dr. Emily Anhalt in 2019, Coa is a therapist-led, emotional fitness class platform that includes therapist matchmaking, group classes, and one-on-one therapy. The idea is to make mental health a proactive and daily practicejust like physical fitness. Coas programs are built on Dr. Anhalts research-driven method on the 7 Traits of Emotional Fitness: self-awareness, empathy, play, curiosity, resilience, mindfulness, and communication.

Coa really aligns with everything Im about, says Love. Its a proactive approach to mental fitness. Were creating a safe place to talk about these tough subjects around mental health and mental wellness, in a group setting. There is nothing like this out there. This has never existed before. Its the first gym for mental health, which makes it super exciting to be a part of.

Meyer is a veteran of Interbrand and the analytics startup Keen IO, but she has always had an interest in mental health. She met Anhalt through Twitter, while putting together the idea for a pop-up mental health gym. The two launched pop-ups over the last two years in New York, San Francisco, L.A., Vancouver, and Toronto, as well as conducting classes with employees at Asana, Spotify, and Salesforce.

Mental health and technology has exploded since last year, with brands like BetterHelp and Talkspace seeing significant boosts in user numbers, but also challenges in balancing wellness with Silicon Valleys never-ending appetite for growth. Hannah Zeavin, a UC Berkeley lecturer in English and author of the forthcoming book The Distance Cure: A History of Teletherapy, told The New York Times last year, The app-ification of mental health care has real problems. These are corporate platforms first. And they offer therapy second.

Meyer and Anholt say one differentiator between Coa and others is having a psychologist in Anhalt in the C-suite as chief clinical officer.

[Photo: Coa]One of the reasons I got into this in the first place is that mental health is complicated, nuanced, and complex, and I wanted to make sure it was done thoughtfully, says Anhalt, who points to core tenets of the Coa approach. First is making the practice proactive, like going to the gym. Second is clinical integrity. This is really important, says Anhalt. In addition to having me as a clinical cofounder, all of our content is based on research and clinical experience, and its all created and facilitated by licensed therapists.

There are free intro classes, and after that various classes range in price from $25 to $30 per session. There are also several eight-week series at launch, such as Intro to Emotional Fitness, Emotional Fitness for Mental Wellness, and Emotionally Fit Leadership. The original plan was to set up a few brick-and-mortar studios in New York and San Francisco, then expand to an online platform. The pandemic flipped that script, and Coa is launching as a digital offering, and looking to set up physical spaces in the near future.

In creating Coas brand, Meyer didnt want it to feel like a clinical healthcare brand, but familiar and relatable, using a color scheme of warm, earthy tones. Theres this huge wellness trend happening right now, where people are spending trillions of dollars a year trying to feel better, and there are some amazing brands, but none of them are rooted in clinical integrity and efficacy, says Meyer. So our brand is a marriage of those two things: clinical integrity and safety, with this modern, accessible, fun approach.

One of the biggest lessons from the pop-ups was how group classes were an entry point into one-on-one therapy. Much like a gym, where classes can lead to signing up with a personal trainer. Talking about mental fitness in the same context as physical fitness is a deliberate way for Meyer and Coa to reinforce their message that mental health is best supported out in the open.

Its a way to keep chipping away at the stigma, says Love. We have to keep talking about it. Youre far less likely to detect it if youre not talking about it, if youre living in the shadows.

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This new startup wants you to treat mental fitness like going to the gym - Fast Company

After nearly 3-month closure; Larkspur Community Center could open April 1

BEND, Ore. (KTVZ) -- The Bend Park and Recreation District said Tuesday it will reopen the Juniper Swim & Fitness Center for the first time in nearly three months next Monday at 5:30 a.m., with advance registration offered and limited capacity to meet COVID-19 guidelines.

Fitness classes, lap swim and other activities will require advanced reservations for limited capacity activities allowed to occur within the newly announced High Risk framework for Deschutes County. Fitness center use will be available by reservation and for drop-in use as space allows.

Beginning Monday, 43 fitness and water fitness classes will be offered weekly, as well as lap swim, cycle on your own and fitness center access.

Patrons can register online beginning at noon on Thursday atwww.bendparksandrec.org/juniperreservations.

Capacity is reduced to ensure proper distancing in accordance with state requirements. Drop-in visitation will not be available for swim or fitness class sessions, but will be available for the fitness center or cycle on your own if space is available.

Juniper Swim & Fitness Center will have two separate entrances and areas, to increase safety for patrons and staff. All visitors must enter through the south side of the building located off NE Franklin Avenue and NE 7thStreet.

The facility closed Nov. 17 when a pre-Thanksgiving "freeze" was declared by Gov. Kate Brown.

We are pleased that the case counts in Deschutes County are at a level that the facility can reopen for community members who value the fitness and swim activities as part of their lifestyle, said Sue Glenn, recreation services manager. Our safety measures and reservation systems are in place to help make a smooth transition for those ready to return to in-person activities.

Hours will be:Monday to Thursday: 5:30 a.m. 6:30 p.m.Friday: 5:30 a.m. 4 p.m.Saturday and Sunday: 8 a.m. 1 p.m.

Group exercise rooms have floor markings to designate individual spaces and outdoor spaces will be used for some activities and classes when weather allows. One-way traffic flow patterns are established to minimize congestion and close contact.

Cleaning procedures include thorough cleaning nightly, as well as extensive sanitization efforts during open hours. In addition, air circulation systems have been re-programmed to circulate 100% outside air during all hours of operations.

A per-visit fee will be charged at the time of registration to reserve your spot. These fees are lower than regular drop-in rates and similar to the 10-visit pass rate. Payment is non-refundable. A credit will be issued if reservations are cancelled at least 24 hours in advance.

Fitness Center In-District Out-of-District

Adult $6.00 $7.20

Senior (60+) & Youth (13-18) $5.00 $6.00

Group Exercise Classes

Adult $7.00 $8.40

Senior (60+) & Youth (13-18) $6.00 $7.20

This per-session fee aims to provide equitable access to limited capacity opportunities for all community members and will be regularly evaluated as the public health situation evolves. The only passes that will be allowed with this reopening are Medicare Advantage passes for those who qualify for the insurance programs.

The online system can accept reservations up to seven days in advance for a day and time in the facility. Registration will remain open up until 15 minutes before the time of the scheduled activity for any available openings.

Some programs will not be immediately available upon reopening, including family and recreation swim, swim lessons and hot feature amenities, including the sauna, hot tub and steam room.

Bend Park and Recreation District is renovating the indoor pools and due to construction, the north entrance and adjacent spaces are closed during the project.

Hot features, family swim and recreation swim should become available with the completion of the indoor pool renovation, which is expected to be completed in time for the summer season.

A project to renovate the indoor pools was scheduled prior to the recent closure, and patience is much appreciated as these amenities are improved over the next few months. Class schedules have been adjusted to best offer a wide range of activities.We look forward to a future opening of the Larkspur Community Center to further develop our comprehensive fitness and swim offerings in two locations, added Glenn.

The Larkspur Community Center, home of the Bend Senior Center, may open as early as April 1, if Deschutes County continues to maintain or progress to less-restrictive levels in the statewide framework. Details and specific timelines will follow as soon as confirmed.

More information is available at:www.bendparksandrec.org/juniperreservations.

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BPRD to reopen Juniper Swim & Fitness Center on Monday, with many changes - KTVZ

Changes in the health and fitness rocked the industry in 2020, prompting more consumers to buy home fitness equipment. The fitnessindustry,worth $94 billion in 2018, according to The International Health, Racquet & SportsclubAssociation, had to adapt and find a new reality.

That new reality now shows up in email newsletters and app downloads. The concept of at-home gyms began a few years ago with theintroduction of high-tech equipment like Peloton.Health and fitness app downloads rose47%in Q2 2020.

The top-grossing health & fitness category app worldwide forAugust 2020 was Strava, with more than $13.8 million in user spending -- 5.5 times its revenue inAugust 2019.

The fitness category typically performs strongly at the beginning of the New Year, but this year it outperformed even historical averages.

Many of our mostsuccessful fitness brands are leveraging email not just for prospecting, but for creating Identity graphs that help personalization on their own sites, said Kerel Cooper, CMO at LiveIntent.

Cooper said that nearly after a year in quarantine, people are accepting the reality that they need to buy fitness equipment rather than wait for gyms to re-open.

Brands that sell fitnessequipment and fitness programs are becoming more sophisticated both with their content and strategies, he said.

LiveIntents study on health and fitness brands, released Tuesday,analyzed dozens of campaigns running on its platform, which reaches 250 million logged-in people each month via its 2,500 brands and publisher partners.

In January, advertisers in the fitnesscategory saw click-and-impression volumes two times higher than in the previous six months. The click-through rate (CTR) for fitness advertisers was 45% higher than non-fitness advertisers on theplatform in January 2021.

Those using email to send newsletter experienced 15% higher CTR in January 2021, compared with the previous three months. Newsletters devoted to fitness saw 36%higher CTR versus the average newsletter on the platform in January 2021. The conversion rate for fitness newsletters was 7% higher than the average newsletter.

CTR for fitness advertisersreached 7% higher in Jan 2021 versus the year-ago month. CTRs for other advertisers fell 15% during the same time frame, but the conversion rates in both cases were lower this year versus lastyear.

The CTR for fitness newsletters in January 2021 rose 25% higher than January 2020.

When considering targeting options, weekends and Mondays are best for the fitnesssector.The CTRs and CCRs for fitness advertisers were the best on weekends and Mondays, about 20% higher than mid-week days like Tuesdays and Wednesdays.

Fitness newslettersperformed the best on Sundays and Mondays, with about 50% higher CTR and 16% higher CCR as compared to Tuesdays and Wednesdays, when they performed the worst.

Women responded most to fitnessads and content, with CTRs for fitness ads coming in 21% higher, compared with the CTR for men. The conversion rate was 12% higher for women compared to men. It makes sense that the CTRs for people 55years of age and older came in 70% higher than younger age groups, but their conversion rates were 50% lower than younger age groups.

The fitness newsletter CTRs for women and men were aboutthe same in January 2021. Women saw higher click and impression volumes overall. The CTRs for age groups 45 and older were about twice as high than the CTRs for younger age groups in January 2021.

Originally posted here:
Why Fitness Ad CTRs Rose 45% Higher Than Other Advertisers' 02/10/2021 - MediaPost Communications

Global cardio fitness equipment market is set to witness a substantial CAGR in the forecast period of 2019- 2026. The report contains data of the base year 2018 and historic year 2017. Rising health consciousness and increasing gyms & fitness centers are the factor for the growth of this market.

A new versatile research report on Global Cardio fitness equipment Market Size, Share, Growth and Forecast 2021-2027 is aimed at promising a unique approach towards an industry assessment of the Cardio fitness equipment market covering the most important factors driving the growth of the industry. latest market research report contains an extensive analysis of micro and macroeconomic indicators affecting the development of the global market in the forecast period. The data which has been looked upon is done considering both, the existing top players and the upcoming competitors. Cardio fitness equipment Market 2021 research report presents key players or brands which include developments, product launches, joint ventures, mergers the industry thoroughly by considering several aspects. According to this market report, the global market is anticipated to observe a moderately higher growth rate during the forecast period.

Get a Sample Report + All Related Graphs & Charts: https://www.databridgemarketresearch.com/request-a-sample/?dbmr=global-cardio-equipment-market&SR

Competitive Analysis: Global cardio fitness equipment market

Few of the major competitors currently working in the global cardio equipment market are Amer Sports, Cosco (India) Limited, Nortus Fitness, Sunsai sports & fitness, Anson Sports, Technogym, Shandong Baodelong Fitness Co.,Ltd, BODYCRAFT, Precor Incorporated, Into Wellness., MANGOGYMEQUIPMENT.COM GUANGZHOU MANGO FITNESS CO.,LTD; Zest Fitness, Promaxima, Cybex International, Inc, TechFit, Kawachi Group. MATRIX FITNESS SOUTH AFRICA, SportsArt, http://www.johnsonfitness.com. Exigo, SAI Works, Rishi Industries, MCfitness among others.

Manners and channels driving the germination of mediation market are, with the progressing pace of anxiety and mental strain and narrowing ratio of concentration, customers are actively relying on the measures provided by the Cardio fitness equipment market. The up-and-coming tradition of thoughtful awareness is serving in inclination of organizations endeavoring mindfulness Cardio fitness equipment. The swelling predominance of subconscious health dysfunctions, such as mood complications and anxiety troubles, over multiple age assemblies are rising in an extensive shift to the Cardio fitness equipment market, during the forecast period of 2020 to 2027.

Some of the factors may act as the restrain for the Cardio fitness equipment market growth is dearth of familiarity among the people and low penetration of the Cardio fitness equipment market in the emerging economies. In coming future the heightening level of work and personal lifestresswill act as catalyst to maintain the equilibrium of market growth.

Key Factors Of Cardio fitness equipment Market Report:

Click to View Full Report TOC, figure and tables: https://www.databridgemarketresearch.com/toc/?dbmr=global-cardio-equipment-market&SR

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Cardio fitness equipment Market Study Based on Shares, Current Opportunities with Future Growth Scenario by 2027 | The Courier - The Courier

Having already put himself through the physical fitness test used by the Russian armed forces to screen new recruits, YouTuber Brandon William sets his sights closer to home for his latest challenge. In a new video, he takes on the FBI fitness test without any prior training, and soon finds that, perhaps unsurprisingly, they're called special agents for a reason.

The test consists of five events, with no more than 5 minutes of rest between each round:

William starts with the situps, churning out 50 reps in the allotted minute, earning him 6 points on the test. His performance on the sprint, however, looks like it could put him in trouble: he finishes the 400 meters in 1:03, which he puts down to doing laps back and forth instead of running on an open track.

"I think I could have been a little bit faster in that," he says. "Every single time I have to stop and turn, it takes away all of the momentum." This leads to 2 points being deducted from his cumulative score.

The third round is a test of an individual's pushup max: William completes 55 reps, which adds 6 points to his score. "I wanted to pause and keep going, but you can't pause," he says.

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Round 4 is the 1.5-mile run, where a minimum time of 13 minutes is required in order to pass. William finishes in 12:29, which while technically a pass, does not add any points to his final score.

The final test is pullups to failure. William maxes out at 20 reps, earning him the highest possible score of 10 points in this event, bringing his total score to 20 points: a pass. "Honestly, I'm pretty happy about that," he says. "This test was not as hard as the Russian Army fitness one."

This content is created and maintained by a third party, and imported onto this page to help users provide their email addresses. You may be able to find more information about this and similar content at piano.io

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Watch This 'Average College Kid' Try the FBI Agent Fitness Test Without Practice - menshealth.com

To say the building of the new Orem Fitness Center has been a process is a bit of an understatement.

Since 1979, the center has set a standard for recreation in Utah County, said Mayor Richard Brunst during a groundbreaking ceremony for the new facility in July of 2019. Today we take the next step in providing recreation opportunities. ... This project has been a work of many hands. We look forward to its opening in early 2021.

That much-anticipated opening is scheduled for March 20.

Karl Hirst, director of Parks and Recreation, is also excited for that day to arrive. Between COVID-19 and Hirst being called to serve as acting Police Chief for a good part of 2020, he can tell you that it has been a bit of a roller coaster.

At times its like, is anything happening? Hirst noted. Things are screaming now.

Hirst said hell call for a meeting because something is needed that day and construction cant wait. However, with all that buzz, much has been completed and Hirst said it is starting to look good.

Here is a rattled-off list of what Hirst said is done; gym floors, the playground, racquetball courts, boulder climbing walls, the incline walk up and the adult-sized slide back down, and the dance studio.

The disco lights in the spin room are up, Hirst said. And they are polishing all of the concrete floors, and the hot tub is in.

They have also added six pickleball courts in the gym.

Hirst said about 90% of the pools are done, but have remained open for high school competitions. They will close on March 1 for the finishing touches to be done including new paint so it will be fresh and new like the rest of the building, Hirst added.

Hirst said he had private reasons why he is excited to see the fitness center grow and be refurbished. His mother helped campaign for the first bond election to bring the fitness center to Orem with new and better swimming pools 40 years ago.

Hirst has three brothers and said every one of them met their spouse at Orem pools.

The cost of the building is about $29 million. The city has a bond for $22 million and had about $8 million saved up in the city coffers for the construction.

You dont get this opportunity as a city or a neighborhood very often, said Hirst of the new fitness center.

Private groups also have partnered with the city to make sure the fitness center gets built. It was announced at the groundbreaking the Woodbury Corporation had donated $1 million to the project.

This is one way we are showing our continual commitment to the city of Orem and its ongoing success, said Randy Woodbury, president and CEO of Woodbury Corp.

Hirst also gave a nod of gratitude to Method Studio, the facilitys architects, and to Big D Construction, the general contractors on the project. This is considered a fast track project and will take much effort to have it all completed by the projected opening date.

He said the third prong of the group is the Alpine School District with help from Mountain View High School.

Residents drive by the center out of curiosity, but Hirst said they wont have to wait much longer.

On March 17, tours will begin for the new facility. In the meantime, Hirst said there is a 20% sale on memberships from now through opening-day March 20.

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New-and-improved Orem Fitness Center sprinting toward completion - Daily Herald

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New outdoor space in downtown Phoenix features FilmBar, food trucks and fitness - AZFamily

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