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Nov 14

5 things that every founder needs to learn about managing stress – Fast Company

Im not a stressed-out person. Now, dont get me wrongrunning a business is definitely a stressful endeavor. You have to ride an unpredictable roller coaster every single day, and your ups and downs are exponentially bigger swings. You could close your first million-dollar deal, and hours later your lead investor pulls out of a negotiation. Its a wild ride.

Thats why its critical for startup founders to establish tools for managing the highs and lows of a startup. That starts with understanding your own personal stressors. For me, I tend to get forgetful and scattered when Im stressed. Ill misplace my keys or my phone. I forget to eat lunch or look up at the clock and realize its 8 or 9 p.m. and I havent taken a break. Physically, my stress manifests as headaches. Ill get gentle nudges from time to time that remind me I havent had a glass of water in a while.

In the 10 years that Ive worked in startups, Ive figured out how to manage my stress and turn it into a strength rather than a weakness. Here are the biggest lessons that I learned.

While it seems counterintuitive, staying occupied can actually help manage stress. This is something I discovered as a kid, as I hopped around from ballet to tennis to softball to debate to violin practice on any given day. When your brain is active and learning something new, it can bring greater focus to daily tasks. Right now, I spend Sundays and occasional evenings evaluating companies to invest in for XFactor Ventures. It doesnt take too much time, but I get to see how other founders are running their business. This may lead to an investment, and it also makes me a better founder. I also read while I fly for work.

Balancing thinking and talking time can be a great way to manage stress. This is especially true for solo founders that dont have a business partner to lean on for advice. There are a lot of things I work out by myself, but there are other things I need help with. In those circumstances, working with my board, my team, my husband, or other founders is the better option. When Im stuck on something, I typically need a bit of alone time before I can work through it. When I need to lean on someone else, I always make a point to indicate whether I want to vent, or whether Im looking for feedback. There are so many occasions where talking something out helps unblock the issue, and I dont necessarily need any external inputs or opinions.

As a busy startup founder, its easy to put fitness and health on the back burner. Last year, I was diagnosed with PCOS (polycystic ovarian syndrome), a hormonal disorder that affects diet, energy levels, stress levels, anxiety, and a number of other things. In December, I worked to completely overhaul my diet and started working with a personal trainer. I now work out six days per week, even when Im on the road.

Many founders find themselves on the road a lot. Pitching, speaking, meeting clients, attending events, and visiting customers. Traveling is the easiest way to get out of a routine and disrupt well-being. Introducing a few simple products and habits into your routine while on the road can make a big difference. Before bed, I wash my face, make a cup of tea, and put on a face mask while answering the final emails of the day. In the morning, I work out before any meetings. Im also an aggressive disinfectant user on airplanes. That, in addition to an Emergen-C every morning on the road, has prevented me from getting sick despite all the flying.

Every once in a while, its good to hit reset and get away from the business. I knowit sounds scary for founders. However, its often the best way to get back into a productive mindset. Ive got a bunch of things I do to get out of my head. My husband and I like to choose a show and watch an episode or two during the week (right now were watching old episodes of Castle). I love cooking and baking, so I try new recipes. I spend time with family or friends. Its not possible to do all of these things, but its good to set aside some time when you need it to reset.

At the end of the day, stress affects everyone differently. So its important to understand your own triggers, and experiment with different ways to combat them or use it to your advantage. Building a startup is one of the most rewarding jobs imaginable. You just have to make sure that you take care of yourself in the process.

Allison Kopf is the CEO of Artemis.

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5 things that every founder needs to learn about managing stress - Fast Company

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