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Home » Fitness » Are Outdoor Gyms the Future of Fitness? – Vogue

On October 3, Equinox opened its latest gym in New York Citys Hudson Yards. Traditionally, such an outpost would have been housed in a well-appointed building: inside the upscale mall of Brookfield Place, a grand neo-Grecian building in NoHo, or a limestone expanse on the Upper East Side. Instead, this one lies beyond temporarily erected black walls on a vacant corner of 30th Street and 10th Avenue. In fact, its not enclosed in any sort of structure at all. Which is exactly the point.

Called Equinox + In the Wild, this gym is completely outdoors. Treadmills, ellipticals, and rowing and weight machines are all under a tent, as is a fitness studio. Bathrooms are in a well-equipped trailer, and the locker room is a sleek black lean-to. Hand sanitizer stations dot the turf-field grounds, as do instructional signs: Give Each Other Some Room, reads one. Suit Up: Masks must be worn at all times except when actively working out, reads another. This is Equinoxs second open-air iteration. Last month, its first In the Wild club opened in Los Angeles.

And its quite possibly a concept that is here to stay. While the world slowly begins to reopen amid the COVID-19 pandemic, gyms, by and large, remain either closed or operating at severely reduced levels. (Especially in New York City: Indoors, theyre limited to 25% capacity, and group classes arent allowed at all.) Sensibly so: An enclosed area where people are heavily breathing, expelling body fluids, and sharing equipment is ripe for viral spread. In fact, in South Korea, a coronavirus cluster was traced back to a fitness center. Yet people need to exercise, not just for their physical well-being, but also their mental health, as it has been proven to reduce anxiety and depression. So, how does society work out, well, how to work out?

Moving everything outside, like restaurants did, was the obvious answer. But thats a relatively unexplored concept for the fitness industry and its consumers: Sure, restaurants face similar restrictions as gyms. The difference, however, is that many eateries already had the infrastructure, experience, and precedent to manage business outdoors. Plus, patrons are used to dining alfresco. Weight lifting alfresco? Not so much. So, while the name In the Wild, was a tongue-in-cheek reference to its location smack-dab in the middle of a concrete jungle, it also implies something else: a venturing into a relative unknown.

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Are Outdoor Gyms the Future of Fitness? - Vogue

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Home » Fitness » Are Outdoor Gyms the Future of Fitness? – Vogue