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Home » Fitness » Omicron collides with New Year’s resolutions – Axios

Gyms, fitness studios and other workout facilities have been slowly getting back into shape since the pandemic devastated their businesses, but the emergence of the Omicron variant threatens to reverse that momentum at the worst possible time.

The big picture: New Year's is typically a big boon to gym memberships, but Omicron threatens to undermine it if Americans decide to stick with now-ubiquitous at-home fitness options.

Where it stands: When COVID restrictions began lifting and vaccinations started in early 2021, Americans grew increasingly comfortable leaving their homes to work up a sweat.

Who's at risk: Chains like Planet Fitness, Equinox, Soul Cycle, Life Time Fitness and 24 Hour Fitness thought they had put the worst behind them, leaving stay-at-home brands such as Peloton and Tonal scrambling to build on the success they enjoyed during COVID lockdowns.

Yes, but: Omicron is spreading rapidly just as the new year begins. Home workout equipment, streaming services and fitness apps are readily available.

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By the numbers: 22% of health and fitness clubs have closed for good during the pandemic, totaling about 9,100 locations, according to the International Health, Racquet & Sportsclub Association. Usage declined by more than 50% during the height of the pandemic.

What we're watching: Many Americans have largely returned to normal, and Republican-controlled states are unlikely to restore mask mandates or impose capacity limits on gyms.

Our thought bubble: Nov. 4 feels like a long time ago.

The bottom line: Americans have embraced home workout equipment and fitness apps. But many want to work out in person again which means government restrictions could decide the fate of gyms.

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Omicron collides with New Year's resolutions - Axios

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Home » Fitness » Omicron collides with New Year’s resolutions – Axios