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Aug 5

Check out these 5 breakfast food for weight loss – PINKVILLA

Starting the day with a nutritious breakfast allows you to get power through and make better decisions. Skipping it and depriving your body of essential nutrients will leave you feeling lethargic, mess up blood sugar levels and even create brain fog. A nutrient-dense breakfast increases concentration, lowers the chances of developing diabetes, manages cholesterol and keeps you chipper.

Starting your day with a perfect breakfast and with good foods will help you to lose weight easily. Eating healthy food can make it easier to curb cravings and stick to your weight loss goals.

But which food will do the trick?

Here a 5 amazing breakfast food for weight loss:

Egg- Eggs are rich in protein and contain a lot of vitamins and minerals. It can also reduce the appetite when you eat eggs with breakfast to give weight loss a serious boost. Eggs are the perfect option to eat for everyone to lose weight. You can eat eggs with sorted veggies or you can have an omelette.

Oatmeal- For breakfast oatmeal is healthy and delicious to eat. They are low in calories but high in fibre and protein which help you in controlling your weight. Due to the presence of low calories in the oats, it will reduce your craving, slow down digestion and make you feel full for longer. In this, you can also add some kiwis and berries which have high vitamins, nutrients, and potassium.

Greek Yogurt and fruits- Yogurt are creamy and delicious which is good for your weight loss diet. Greek yoghurt contains more protein and half of the carbs than normal yoghurt. For some sweetness, you can also add some raspberries or strawberries. Put slices of bananas over the yoghurt to make it more delicious.

Smoothies- Smoothies contain a lot of nutrients that you can have for your breakfast because they contain fruits and dry fruits which help you in reducing your weight. Also, add some Chia seeds to it. Chia seeds are rich in protein which will slow the emptying of your stomach and reduce the levels of ghrelin. For a hearty dose of resistance starch, you can also add green bananas to your smoothie.

Avocado- Speaking of superfoods for breakfast, avocado toast topped with freshly diced tomatoes, onion, salt and pepper is enough to power you through the day. It increases satiety and decreases your want to snack in between your meals. These good fats can lower cholesterol and reduce the risk of heart disease and even cancer related unhealthy lifestyles.

About the author: Dr Gauri Anand is a Clinical Nutritionist with a masters degree in food and nutrition. She is working as a diabetic educator, specializing in Diabetes Mellitus.

Also Read: 4Ways to make your nails strong

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Check out these 5 breakfast food for weight loss - PINKVILLA

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Aug 5

Kriti Sanon Says Its Not Healthy To Suddenly Gain & Lose Weight; Adds I Wont Do This Again But – Koimoi

Kriti Sanon On Gaining & Losing Weight: Its Not A Very Healthy Thing To Do (Photo Credit: Instagram)

Kriti Sanon walked the extra mile to nail her look in the film Mimi. The actress had to put on some extra kilos to play a pregnant woman and gained weight in two and a half months.

She agrees it is not a healthy thing to do but adds that she wanted to take an extra step for the character as she felt that there is something for her in it.

Obviously, its not a very healthy thing to do too often so you have to make sureI wouldnt do this again and again for a characterI told myself I wont do this again but I think when you get a character which gives you so much to do as an actor then you end up giving yourself a lot back, Kriti Sanon told IANS.

Kriti Sanon also added that she was willing to push those boundaries and go all out. She said: I always knew that this is something that has a lot for me in it so I think I was kind of willing to go that extra mile and it made a huge difference on screen. So, that makes all the impact.

Bodily, its not a very healthy thing to do, especially because I have put on weight like in two, two and half months.

The actress revealed her weight gain and loss journey was very natural. I got my time to lose itI did it all very naturallybut yes, as an actor you have to take care of your body and make sure youre not making it go through these changes too often, Kriti said.

Mimi also stars Pankaj Tripathi, Sai Tamhankar, Supriya Pathak and Manoj Pahwa. It is streaming on Jio Cinema and Netflix.

Must Read: Did You Know? Disha Patani Once Suffered Memory Loss For 6 Months: I Couldnt Remember Anything

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Kriti Sanon Says Its Not Healthy To Suddenly Gain & Lose Weight; Adds I Wont Do This Again But - Koimoi

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Aug 5

Staving Off Summer Weight Loss in Horses The Horse – TheHorse.com – TheHorse.com

Q. With the extreme heat this summer Im struggling to keep weight on my horse. Im not used to dealing with summer weight loss. Our pastures are pretty dried out, so we are feeding a good amount of hay. Typically, I just feed a balancer, but this doesnt seem to be enough. Do you have any advice?

A. We often think of weight loss in horses as a winter issue, when they need more calories to keep warm. However, we dont often consider that horses also require calories keep cool in hot weather.

Thermal neutral zone (TNZ) is the range of environmental temperatures horses need for minimal metabolic regulation to maintain their internal temperature. When horses are within their TNZ, the basal rate of heat production equals the loss of heat to the environment. They neither heat up nor cool down.

If the ambient temperature drops below the thermal neutral zone, horses reach their lower critical temperature (LCT), which requires an increase in metabolic rate to generate the heat necessary to maintain body temperature as heat is lost to the environment. Conversely, when temperatures reach above the TNZ, the body uses evaporative cooling to lower its temperature. If, however, temperatures rise too far above the upper critical temperature (UTC) and heat gained from the environment is greater than can be lost, hyperthermia can occur.

Experts believe horses TNZ ranges from about 5 degrees Celsius/40 degrees Fahrenheit on the lower end (LCT) to about 25 degrees Celsius/77 degrees Fahrenheit on the upper end (LCT). The National Research Councils Nutrient Requirements for Horses estimates that in cold weather the horses digestible energy (DE) requirements increase by about 2.5% for each degree Celsius below -10 degrees Celsius (or 14 degrees Fahrenheit). However, theres little data about the impact on DE requirement when temperature exceeds the UCT.

Even if the increase in digestible energy required was as little as 0.5% for increase in degrees Celsius above the UCT, this would result in a need for 5% more digestible energy if the ambient temperature increased from 25 degrees Celsius to 35 degrees Celsius. It therefore becomes clearer as to why a horse might lose weight in hot weather if the dietary digestible energy intake remains the same.

Coping with high temperatures above the UCT is most difficult initially, as it takes horses two to three weeks to acclimate. Once theyve acclimated, their metabolism returns to near temperate metabolism. Not only will high temperatures increase DE demands but they also tend to reduce feed intake. So just when your horse needs to consume more calories, his desire to do so might decline.

The challenge, therefore, becomes getting more calories into the heat-challenged horse, especially one who might have a reduced appetite. While my first go-to when dealing with weight loss is generally to feed more forage, that might not be the solution here. Remember that fermenting forage generates body heat. This is welcome in the winter but not great for the horse already dealing with heat stress. Feeding horses in hot climates typically means keeping forage intake on the lower end of desired levels and relying instead on more energy-dense concentrates. In particular, high-fat concentrates are beneficial because fat reduces heat load.

If youre already feeding a balancer in combination with forage, and all mineral and vitamin needs are being met, adding oil to the diet would be the easiest and least taxing way to increase DE. You can gradually build up to a maximum of 2 cups of oil a day if needed for an average-sized horse. The alternative is replacing the balancer with a high-fat performance feed, although this might require more total feed intake for the same result. Be sure to follow the feeding instructions to ensure youre feeding enough to meet your horses mineral and vitamin requirements.

Avoid feeding excess protein, as it might have an adverse effect on body heat production. For this reason, equine nutritionists dont advise feeding large amounts of alfalfa in the summer to horses that struggle to maintain weight. The metabolic demands of breaking down excess protein might result in greater calorie loss, and the horse will need to consume more water to excrete the excess nitrogen. Horses in hot climates might already struggle to drink enough water to meet their needs and replace fluid lost in sweat. Horses not consuming enough water will have reduced total feed intake, so keeping your horse hydrated should be a key part of your weight management plan.

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Staving Off Summer Weight Loss in Horses The Horse - TheHorse.com - TheHorse.com

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Aug 5

Weight loss story: "I avoided eating white rice and potatoes and lost 21 kilos" – Times of India

My breakfast: I have 2-3 idlis with a glass of double-toned milk.

My lunch: A bowl of lentils, boiled vegetables with just one chapati.

My dinner: Mostly salads or poha or something like an upma.

Pre-workout meal: Some healthy nuts and seeds with a cup of green tea.

Post- workout meal: 2 fruits (of any kind), along with a slice of brown bread if I feel too hungry.

I indulge in (What you eat on your cheat days): I try not to indulge in cheat meals because I have lost weight without going to the gym. I have lost weight at home by doing exercise and making drastic changes in my eating habits. However, if I really feel a craving kick in, I like to have a samosa!

Low-calorie recipes I swear by: Indian tiffin items such as poha, upma and idli are low on calories, made in less oil and you can add all sorts of veggies to your preparation.

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Weight loss story: "I avoided eating white rice and potatoes and lost 21 kilos" - Times of India

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Aug 5

Eniola Badmus to embark on another weight loss journey – P.M. News

By Taiwo Okanlawon

Nollywood superstar Eniola Badmus has expressed her interest in slimming down in her latest post on Instagram.

The plus-size actress said this when she shared an old image of herself looking slimmer than she currently is on the photo and video sharing social media platform.

Badmus who often speaks on body positivity, added that she needs an authentic way of shedding her weight and asked her followers for help.

I really really really want to go back to this statureWho can take me on this journey legit ooooooo, she captioned the image.

https://www.instagram.com/p/CSGh4PVjFpI/

Some months back, Badmus, announced to her fans her plan to be fit and sexy and is not to be too slim.

Badmus said, I didnt initially decide to go on a weight loss journey; it chose me. It all started when I put up a post a while back about weight loss companies using slim people to promote their products and services. I told them to use me if truly their products work. A lot of them picked up the challenge but I was able to settle with the deshapeables. I decided to work with them because I like their plan and I hope it would work.

In fairness, I really cant tell if losing weight would help my brand because with or without losing weight, Im Eniola Badmus. If this works, people would just see the new body on me.

However, its not going to be a total transformation because I still want to be a chubby girl; not slim. The goal is to be chubby but sexier. Maybe like losing three sizes. People should not think that I would be a shadow of who they know. Im only doing this because I want to. No matter how much we shout about body positivity, one would still have to be on a diet. One would have to watch what one eats and exercise.

I dont want to be plus-size and unhealthy. I might not work-out like fitness enthusiasts but I try to keep fit. For clarity sake, I didnt and dont bend to societal pressure. I have a very thick skin and like to do whatever suites me at any particular time. The idea is to see what I would look like afterwards. There are some clothes I feel like wearing but cant wear them till I lose weight. I still belong to the fat girls association.

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Eniola Badmus to embark on another weight loss journey - P.M. News

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Aug 5

Diabetes prevention program offered by McPherson Health – The Hutchinson News

If you have prediabetes, you can cut your risk of developing type 2 diabetes in half by losing 5-7 percent of your body weight. That's about 10 to 14 pounds for a person weighing 200 pounds.

McPherson Center for Health announces the starting date for its next nationally recognized Diabetes Prevention Program.

The next group begins on Sept. 14. Classes are 4:30 to 5:30 p.m. DPP groups meet for a year--weekly at first, then every other week for the first 6 months, then once or twice a month for the second 6 months. Medicare does cover the cost of this program.

In the program, participants work in a group with trained health professionals to learn the skills needed to lose weight, become more physically active, and manage stress.

The DPP is a program of the Centers for Disease Control and Prevention (CDC). It's proven to delay the onset or reduce the chance of getting type 2 diabetes by 58%.

"Participants in this program are preventing type 2 diabetes by making lasting lifestyle changes," said Suzanne Fleming, MS, RDN, LD, clinical dietitian at McPherson Hospital and an instructor in the program.

Having prediabetes means it's time for prevention. For more information about the upcoming program, call Suzanne Fleming at (620) 241-2251, Ext. 179, or email her at suzannef@mcphersonhospital.org

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Aug 5

Is it possible to lose weight by ‘sweating’ fat? – Medical News Today

Adults with overweight or obesity are up to seven times as likely to develop chronic diseases, such as type 2 diabetes, fatty liver disease, and heart disease, compared with individuals with moderate weight.

According to the World Health Organization (WHO), more than 4 million people die each year globally due to having overweight and obesity.

Many individuals struggle to maintain a moderate weight through diet and exercise alone. Although there are few drug treatments for overweight and obesity, they have side effects.

One novel treatment strategy that scientists are exploring is to target the immune system, which is known to affect the metabolism of fat or adipose tissue.

Researchers at the Perelman School of Medicine at the University of Pennsylvania in Philadelphia speculated that they could treat insulin resistance in obese mice by boosting levels of a cytokine or immune signal called thymic stromal lymphopoietin (TSLP).

Doctors characterize type 2 diabetes by the bodys tissues no longer responding to insulin, a hormone that regulates glucose levels in the blood.

The scientists were surprised to discover that TSLP not only improved glucose metabolism in the mice but also reduced their weight.

Curiously, the weight loss did not have associations with a faster metabolism, greater levels of physical activity, increased excretion of calories, or decreased intake of food. In fact, the mice with raised TSLP levels ate 2030% more than control mice.

Dr. Taku Kambayashi, Ph.D.,an associate professor of pathology and laboratory medicine at Penn, who led the study with medical student Ruth Choa, Ph.D., finally solved the puzzle.

When I looked at the coats of the TSLP-treated mice, I noticed that they glistened in the light. I always knew which mice exactly had been treated, because they were so much shinier than the others, he says.

Analysis of hair from the treated mice showed that the animals were secreting more fat-rich, calorie-dense sebum from the sebaceous glands in their skin. This gave their fur a shiny, greasy appearance.

The researchers report their findings in Science.

To test the metabolic effects of TSLP, the scientists injected obese mice with a virus genetically engineered to carry the gene that makes this cytokine.

They injected control mice with the same virus, minus the additional gene.

After 4 weeks, during which all the animals ate a high fat diet, the control mice gained weight. Meanwhile, in mice with extra TSLP, blood glucose and fasting insulin levels improved, while their weight fell from an average of 45 grams (g) to a healthy 25 g.

The animals lost visceral fat the white fat that accumulates around the vital organs which experts have linked to an increased risk of diabetes, heart disease, and stroke.

Sebum production also increased in their skin, giving their fur its characteristic shiny appearance.

To confirm that weight loss occurred as a result of increased sebum production, the researchers injected the cytokine into obese mice that lack the ability to produce sebum. As anticipated, these mice failed to lose any weight.

The cytokine appeared to work by sending immune cells to the skin, where they induced sebum-producing sebaceous glands to produce unusually large amounts of the fatty substance.

Sebum has a range of important functions, including blocking UV light, antimicrobial activity, and heat regulation.

Experiments revealed that, in addition to boosting sebum production, the immune cells also increased the amount of antimicrobial proteins they contained.

The researchers are optimistic that their discovery could inspire new drug treatments for overweight and obesity that work via the immune system by ramping up sebum production.

I dont think we naturally control our weight by regulating sebum production, but we may be able to hijack the process and increase sebum production to cause fat loss. This could lead to novel therapeutic interventions that reverse obesity and lipid disorders, says Prof. Kambayashi.

Next, the researchers plan to investigate how TSLP-activated T cells encourage sebaceous glands to increase sebum production.

In humans, this may yield insights into skin diseases, such as eczema, in which the ability of the skin to act as a barrier breaks down.

It could also provide a potential therapeutic strategy for this disease, Prof. Kambayashi told Medical News Today.

In humans, there are two versions of TSLP: a short form and a long form. The long form is known to cause inflammation and is involved in asthma and other allergic diseases, so the researchers hope to find that it is the short form that boosts sebum production.

The dosage in a potential human treatment would also be much lower than that used in their experiments with mice.

In mice, TSLP-induced fat loss is dramatic (they will lose all their body fat in around 2 weeks), Prof. Kambayashi told MNT.

In humans, I dont think we need to increase sebum production to that extent. Rather, enhancing sebum production by threefold or so would be sufficient to get rid of calories from one extra burger per day, he said.

Because sebum results from the extraction of lipids from the bloodstream, he added, TSLP may improve cardiovascular health, in addition to inducing weight loss.

In an editorial accompanying the paper, Marlon R. Schneider of the German Federal Institute for Risk Assessment in Berlin points to formidable challenges for this weight loss approach.

For example, there are major differences between the physiology of sebaceous glands in humans and mice, and in the composition of their sebum.

In addition, the effects of producing copious amounts of sebum are unpredictable. The fatty acids may block skin pores and trigger acne, for example.

This is intriguing, said Naveed Sattar, Ph.D., professor of metabolic medicine at the University of Glasgow in the United Kingdom, who was not involved in the research.

But as the editorialist concludes, there are huge obstacles to thinking this new information would ever be useful to develop new treatments for obesity, he told MNT.

My guess is unlikely as the side effects on skin conditions [] may be limiting, even if this process works the same in humans, which requires confirmation.

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Aug 5

Want to Lose Weight? Include These 5 Dry Fruits in Your Diet – India.com

New Delhi: Are you planning to lose weight? Well, you are not alone in this race as in todays fast-paced world, as people are now leading a sedentary lifestyle, weight gain has become one of the major health concerns in both males and females.Also Read - Indian Youth Prefer Snacking on Almonds, According to Survey

However, with growing awareness on fitness and healthy lifestyle, people have now started making healthy eating a regular habit along with yoga and exercise to keep weight under check. In fact, weight gain leads to many health-related complications. Especially, in this Covid times, it has become imperative to maintain a good health. Also Read - Eating Almonds Twice a Day Can Improve Blood Glucose and Cholesterol Levels

Many people resort to crash dieting and fads to lose weight quickly; however, it isnt a healthy choice. In fact, instead of starving, its best to include some healthy food options to lose that extra kilos. Dry fruits are replete with essential nutrients, and also they will make you feel full keeping your hunger pangs at bay. Also Read - Weight Loss Tips: 10 Best Superfoods That Can Help Shed Kilos And Improve Your Metabolism

Include these five dry fruits in your diet to lose those extra kilos quickly.

Almonds help the most in losing weight. Experts recommend to eat almonds to get rid of food cravings at odd hours. Eating a handful of almonds, in fact, also satisfies your hunger. They are very low in calories and full of nutrients which will aid in quick weight loss. Interestingly, they help in reducing belly fat and overall body mass index. Almonds are replete with mono-unsaturated fat and fiber. Eating a handful of them keeps the stomach full for a long time.

You can also eat raisins when you are hungry. They are very less in calories and also keep you feeling full for a long period of time. Raisins have appetite suppressant properties and hence, they keep the hunger hormone (ghrelin) at bay. They reduce fat cells in the body, as well as help in reducing belly fat. You can include them in your everyday diet.

For the uninitiated, cashews are also a healthy option. Youd be surprised to know that you can include them in your daily diet to lose weight. Although you should eat them only in limited quantity. Cashew contains a lot of magnesium, which improves the metabolism rate. This is one of the important points to consider while planning to lose weight. Also, cashews contain protein, which helps in weight loss.

Peanuts contain monounsaturated fatty acids and polyunsaturated fatty acids, which reduce inflammation in the body. Eating peanuts gives strength to the body and also aids in weight loss.

Walnuts also help in weight loss. They are rich in protein, minerals and vitamins. If you eat walnuts when you are hungry, then it will keep your stomach full for a long time. Walnuts contain such nutrients, which increase the chemical serotonin level present in the brain. This reduces the feeling of hunger. Eating a handful of soaked walnuts every day will help you in reducing weight fast.

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Want to Lose Weight? Include These 5 Dry Fruits in Your Diet - India.com

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Aug 5

The #1 Cause of Visceral Fat, According to Science | Eat This Not That – Eat This, Not That

Belly fat. Few words inspire more fear in the hearts of health-minded people. And for good reason. Visceral fatthe technical term for belly fatis more than just a pooch that develops around your waistline in response to too much beer and simple carbs. It can actually be quite dangerous. Read on to find out more about those health risks, the primary cause of visceral fat, and what you can do to prevent itand to ensure your health and the health of others, don't miss these Sure Signs You Have "Long" COVID and May Not Even Know It.

Unlike subcutaneous fatthe jiggly fat under the skin that you can grab or pinchvisceral fat surrounds organs deep within the abdomen, like the stomach, liver, and intestines. It's not just an aesthetic concern. According to the Cleveland Clinic, excess visceral fat raises your risk of serious metabolic disorders, including:

In women, visceral fat is also associated with breast cancer and the need for gallbladder surgery, says Harvard Medical School.

The more visceral fat you have, the higher your chance of developing these issues.

According to Johns Hopkins Medicine, you may be more likely to experience health problems from visceral fat if your waist is more than 40 inches if you're a woman, or your waist is more than 35 inches if you're a man.

"Research suggests that fat cells particularly abdominal fat cells are biologically active," says Harvard Medical School. "It's appropriate to think of fat as an endocrine organ or gland, producing hormones and other substances that can profoundly affect our health."

Among those negative effects: visceral fat may increase the production of inflammatory substances in the body that raise the risk of heart disease and type 2 diabetes. Visceral fat's proximity to the liver and pancreas could also increase "bad" cholesterol and inhibit the body from breaking down fat and processing blood sugar.

RELATED: The #1 Cause of Obesity

The #1 cause of visceral fat seems to be poor diet, particularly one that's high in added sugar and simple carbohydrates (which the body quickly converts to sugar). That leads to weight gain that's often difficult to lose, particularly in the abdominal area.

"Fructose, or sugar, causes fat cells to mature faster, specifically in the visceral fat," says the Cleveland Clinic. "A diet filled with fructose-containing sodas or drinks not only increases your calorie intake, but it impacts how the belly fat develops."

RELATED: 9 Everyday Habits That Might Lead to Dementia

The easiest way to reduce visceral fat is to lose weight. Ditching sugar-sweetened drinks like sodas and processed foods are a good start. Eat more fruits and vegetables, lean proteins, and whole grains. "Weight loss alone can effectively reduce visceral fat," says W. Scott Butsch, MD, an obesity medicine specialist with the Cleveland Clinic. "By losing 10% of your body weight, you may lose up to 30% of your body fat."

Experts also say exercise is crucial to slashing belly fat; diet won't do it alone, says Johns Hopkins Medicine. Moderate physical activity combined with strength training seems to work best.

And be sure to get enough sleep. Researchers at Wake Forest University found that dieters who sleep five hours or less every night put on 2 1/2 times more belly fat than people who slept adequately (meaning seven to nine hours a night). And to get through this pandemic at your healthiest, don't miss these 35 Places You're Most Likely to Catch COVID.

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The #1 Cause of Visceral Fat, According to Science | Eat This Not That - Eat This, Not That

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Aug 5

What exactly are dieting apps doing with all your data? – Fast Company

If youve ever tried out a dieting app, you might have filled out a questionnaire asking you about your body type, weight, exercise, and eating habits, and possibly even medical information, like whether you have diabetes. Ostensibly that data is used to inform what kind of diet the app suggests, but new research reveals diet companies may be using it in other ways. According to London-based non-profit Privacy International, diet apps are sometimes sharing this data with third-party marketers and not protecting it securely. The report also raises questions around whether U.S. laws adequately protect online health data that isnt hosted by a medical entity.

Researchers at the organization filled out questionnaires for the diet apps Noom, BetterMe, and VShred several times, each time entering slightly different data to see if it rendered a different recommendation. The researchers found that regardless of the data entered, the results tended to be the same. For example, the researchers entered a variety of starting weights and goal weights into BetterMe. Each time, the suggested plan was identical, promising that the person could lose nine pounds after the first week of the program and that 83% of similar people lost more than 17 pounds on their platform. (In a response, BetterMe says that the data is used to determined a daily calorie intake and whether individuals have dietary preferences, like vegetarian).

The same was true for VShred, which asked for gender, age, height, weight, exercise habits, and workout goals. While the company did provide people with a custom set of daily macros or allowed calories, carbohydrates, fats, and protein per day, its fitness and nutrition recommendations were the same books and mobile videos regardless of the information entered. Noom, by contrast, gives clients a timeline within which they will lose weight and then asks for additional personal information as a way of predicting the shortest amount of time to meet a weight goal. In total, Privacy International estimates that Noom asks at least 50 questions about a persons mental health, physical health habits, and medical profile.

So what happens to this information? Among its other findings, Privacy International found that information inputted into VShreds website appeared in its URL, making it accessible by third party ad platforms like Google Analytics, Facebook, and Yandex. On BetterMe, only information about gender seemed to show up in its URL data. Researchers also found that Noom actively shared all of its consumer data with a company called Fullstory, a data analytics firm.

In a response to Privacy International, BetterMe cited its privacy policy. VShred did not respond to a request for comment by press time, but in its privacy policy it discloses that it collects and shares information with third parties, including geolocation. In a request for comment, a Noom spokesperson said: Noom takes its data protection obligations seriously and has developed a robust data protection compliance program to comply with evolving legal requirements. It adds that data is only shared with service providers and is collected to enhance the user experience.

While these companies are collecting health data (and in some cases medical information), that data is not protected under the Health Insurance Portability and Accountability Act (HIPAA). There isnt transparency into whether this data is being well protected or used in ad targeting, says Privacy International senior researcher Eva Blum-Dumontet.

Blum-Dumontet also raises concern over who dieting companies may be targeting. A nonprofit called Anorexia and Bulimia Care has found that eating disorder and other similar words appear among suggested keywords for ad targeting. Those ads can be really triggering, says Blum-Dumontet. It can also lead people with disordered eating habits to engage in content they should otherwise stay away from, she says.

In Europe, online data is protected by the General Data Protection Regulation, but data privacy laws in the United States are more limited and state dependent. Even still, in Europe many companies can use legitimate interest, a legal cover that allows companies to share consumer data based on a persons potential interests in a product or service. Under GDPR, companies also must obtain direct consent to collect cookies, or data generated from web browsing on a particular site. But in both the U.S. and Europe, companies are fairly well protected from lawsuits simply by clearly stating in their privacy policies that they collect and share data.

In an October 2020 lawsuit, both Noom and Fullstory were accused of illegal wiretapping, eavesdropping, and invasion of privacy for using technology to track what visitors do on the Noom website. In April, a judge dismissed the case on the grounds that the claim did not legally pass muster. In its defense, Fullstory notes that Nooms embedded script for collecting information is only temporarily downloaded onto users device and is active only while that person is connected to the website and is deactivated or deleted afterward. In its privacy policy, however, the company states, Noom may use Users information that Noom collects about User to provide User with marketing materials or relevant advertising, promotions and recommendations from Noom or our business partners.

Despite the outcomes, Blum-Dumontet says, the lawsuit is telling. I think [the lawsuit] really shows the genuine concerns of users over this kind of behavior, she says. This behavior is concerning and raising a legal challenge is still completely on the table.

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What exactly are dieting apps doing with all your data? - Fast Company

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